Tag Archives: eCommerce

Holiday ecommerce spending hits $79.7 billion before Cyber Week even begins

AI-driven tools, deeper discounts, mobile convenience and flexible payment options drive record November spending. Constantine von Hoffman on November 26, 2025   Consumers didn’t wait for Black Friday or Cyber Monday to open their wallets this year. U.S. shoppers have already spent $ 79.7 billion online from Nov. 1 to Nov. 23—a 7.5% jump over … Continue reading Holiday ecommerce spending hits $79.7 billion before Cyber Week even begins

Ecommerce Growth Shifts To Apps And AI From Websites

Ecommerce Growth Shifts To Apps And AI From Websites by Laurie Sullivan , Staff Writer, September 19, 2025 Apps win loyalty, marketplaces dominate, and specialty brands win consumer choices, according to data released earlier this week. Similarweb released its Global State of Ecommerce 2025 report demonstrating how consumer habits are changing from websites to apps … Continue reading Ecommerce Growth Shifts To Apps And AI From Websites

5 essential applications ecommerce marketers need to succeed for the holiday season

The holiday rush is coming. The right martech tools will help you turn chaos into conversions. MarTechBot on August 18, 2025       Before you know it, the holiday shopping season will be here and they do every year, ecommerce marketers will face both opportunities and challenges. To excel, leveraging the right martech stack is crucial.  … Continue reading 5 essential applications ecommerce marketers need to succeed for the holiday season

Which AI Platform Recommends Ecommerce Brands More Often To Shoppers?

Which AI Platform Recommends Ecommerce Brands More Often To Shoppers? by Laurie Sullivan , Staff Writer @lauriesullivan, June 20, 2025 Brands and companies have poured major investments into artificial intelligence as marketers realize the technology can process data faster to identify major behavioral differences in the way consumers act. Tech-spend projections have exceeded $320 billion for 2025, … Continue reading Which AI Platform Recommends Ecommerce Brands More Often To Shoppers?

Your ecommerce calendar just got a year-round makeover

Seasonality in retail is shifting. Engage customers year-round with personalized campaigns that go beyond traditional holiday sales. Greg Kihlstrom on June 11, 2025      You don’t have to wait for Black Friday and the holiday season for online retail and ecommerce success. Ecommerce calendars have expanded significantly thanks to numerous holidays and cultural events. The … Continue reading Your ecommerce calendar just got a year-round makeover

Half of ecommerce brands lack the support to scale personalization effectively

A report from Mastercard found many personalization efforts failing when it comes to resources, strategies and metrics. Constantine von Hoffman on April 15, 2025   Over the next five years, there’s a $ 2 trillion opportunity for ecommerce brands that can effectively implement and scale personalization. Despite that, 50% of brands worldwide aren’t dedicating the … Continue reading Half of ecommerce brands lack the support to scale personalization effectively

Holidays deliver on record-setting ecommerce expectations

U.S. consumers spent $241.4 billion, up 8.7% YoY, according to Adobe Analytics. Chris Wood on January 7, 2025   The 2024 holidays delivered on, and in fact surpassed, record-breaking projections for ecommerce. U.S. consumers spent $ 241.4 billion online between November 1 and December 31 of this, up 8.7% from 2023, according to Adobe Analytics. … Continue reading Holidays deliver on record-setting ecommerce expectations

How to balance customer experience and returns in ecommerce

With the right strategies, retailers can turn ecommerce returns into an opportunity for building lasting customer loyalty. Alicia Arnold on December 4, 2024 The boom in ecommerce has transformed how we shop, but it’s also brought a pressing challenge: managing product returns. Retailers must find the right balance between keeping customers satisfied and protecting their … Continue reading How to balance customer experience and returns in ecommerce

Holiday ecommerce start surpasses record-breaking forecast

Days leading up to Cyber Week saw a 9.6% increase, well above Adobe’s 8.4% forecast for 2024 holidays. Chris Wood on November 27, 2024   Ecommerce holiday spending is higher than anticipated, according to Adobe Analytics. For the first 24 days of November, U.S. ecommerce sales were up 9.6% year-over-year. This exceeds the record-breaking 8.4% … Continue reading Holiday ecommerce start surpasses record-breaking forecast