Tag Archives: Easier

10 Invoicing Tools to Make Freelancers’ Lives Easier

by Mary Long May 17, 2016 Follow @MaryCLongMay 17, 2016 Freelancers’ success depends on their organizational skills – both when it comes to finding/delivering work, and especially when it comes to getting paid. After all, “The cornerstone to getting paid is more effective invoicing.” So says freelance financial journalist Miranda Marquit – and she’s right. … Continue reading 10 Invoicing Tools to Make Freelancers’ Lives Easier

Behaviorally-Triggered Email Marketing: It’s Easier Than You Think

Delivering personalized messages to consumers is a holy grail for marketers. Columnist Steve Dille shows how you can do it without waiting for Big Data implementation. Steve Dille on October 28, 2015 It’s right there, glowing on the horizon: the promise of delivering behaviorally triggered messages to consumers — contextually aware engagement that’s tailored and … Continue reading Behaviorally-Triggered Email Marketing: It’s Easier Than You Think

Five A/B Testing Tools That Will Make Your Life Easier

Brittany HurlburtAugust 27, 2015 Your brand is represented and recognized through your online assets and your online marketing strategies. Whether it’s your website, social media profiles, or emails, it’s important to deliver a great digital experience to your customers and visitors. A/B testing can make a huge difference on how well your online assets perform. … Continue reading Five A/B Testing Tools That Will Make Your Life Easier

Fighting Online Abandonment – It’s Easier Than You Think

David PooleAugust 27, 2015 Cart abandonment is the scourge of digital commerce. Every day, businesses see revenues slip away from them because customers give up on the transaction before completing it. Right now, the global average for abandonment is 76%. More than three-quarters of those who start an online transaction don’t finish it. That is … Continue reading Fighting Online Abandonment – It’s Easier Than You Think