Jackie NagelMarch 18, 2015 What entrepreneur doesn’t scratch their head in bewilderment trying to figure out how to drive more traffic to their website! When properly satisfied, we know the volume of website traffic influences lead generation and, if done right, the number of new clients. And, aren’t new clients what you’re ultimately after in … Continue reading How Blogging For Your Small Business Drives Traffic To Your Website
Dave Hubbard December 22, 2014 Most companies fall short of their revenue potential, not because of bad revenue strategies, but because of a failure to successfully implement good ones. High growth companies demonstrate better “alignment” than most companies. However, simply locking your VP Marketing and VP Sales in a conference room until they figure … Continue reading Strategy Tune-up Drives Accelerated Revenue Growth
Content marketing is akin to putting a face on your company or brand. Content’s role is to build the engagement pipeline between prospective customers and your business. Relevant and targeted content is what hooks them in and engagement is the grease that puts the gears into motion and ideally helps achieve business goals. “Social media … Continue reading Time’s Nathan Lump, Marketing Prof’s Ann Handley on How Good Content Drives Engagement
BrightEdge believes organic search drives the most traffic. A recent study conducted by the company found that organic search drives 51% of all visitors to business-to-business and business-to-consumer Web sites, whereas paid-search drives 10% and social 5%. The study suggests all non-organic search channels combined — paid search, social, display, email and referred — fail … Continue reading Organic Search Drives 51% Of Traffic; Paid Search 10%; Social 5%
