Tag Archives: Discounts

Facebook launches new Shopping audiences, Instagram Product Tag ads, tests Shops discounts

Facebook continues to expand Shopping capabilities and features across its platforms. Ginny Marvin on October 21, 2020 at 10:13 am As we head into the holiday season, Facebook is rolling out several new features for e-commerce marketers and brands. It is also launching promotional support for Black-owned businesses and training and software discounts for small … Continue reading Facebook launches new Shopping audiences, Instagram Product Tag ads, tests Shops discounts

Everything Ecom Sellers Need to Know About Offering Effective Discounts

Jessica Thiefels — March 22, 2018 — March 22, 2018 Discounts are a valuable tool in your ecommerce toolbox when used correctly. Many retail professionals speak of the negative effects of discounts—reducing the value of your business, decreasing overall revenue, etc.—but these are only true if you don’t do it right. In which case, discounts … Continue reading Everything Ecom Sellers Need to Know About Offering Effective Discounts