How do you allocate your customer-acquisition budget? The Internet has opened up seemingly endless avenues and choices for digital B2C marketers when it comes to acquiring new customers for their email marketing campaigns. There are so many choices, in fact, that it’s increasingly easy to become confused — and because of that, to commit the … Continue reading How Do You Allocate Your Email Customer Acquisition Budget?
Tag Archives: CUSTOMER
3 Web Design Landing Page Examples Critiqued
Looking to create or optimize your web design firm’s landing pages, lead generation pages or sales pages? Want to see some examples with reasons why some of the elements work and don’t work? In this article, I’ll go over the notable points and downfalls of 3 landing pages advertising web design services. Let’s go over … Continue reading 3 Web Design Landing Page Examples Critiqued
Creating Great Experiences Online and Offline
Maggie Lang, Kimpton Hotels: Creating Great Experiences Online and Off Email this Article Print This Article As lead analyst on the recently released Social Customer Engagement Index from Social Media Today, one of the key findings was that 81% of the 1,200 people surveyed said their companies social customer service strategy was aligned with the … Continue reading Creating Great Experiences Online and Offline
Automating Customer Loyalty Programs using GetResponse
GetResponse Releases Whitepaper on Automating Customer Loyalty Programs Includes Email Marketing Techniques That Build Customer Relationships and Close Profitable Sales GetResponse, the leading email marketing provider, recently released a succession of new enhancements designed to give businesses of any size a competitive edge. In a new whitepaper, key members of the GetResponse team explain the … Continue reading Automating Customer Loyalty Programs using GetResponse