Tag Archives: Compliance

The stakes around trust, compliance and consent are higher than ever

At the November MarTech Conference we discussed AI consent compliance, changing regulations and more. Here’s a recap. MarTechBot on November 13, 2025   At the November MarTech Conference, Tim Hillison, founder and CMO of Entry Point 1, moderated a session called “Consent, compliance and trust in the AI age,” a practical discussion at the intersection … Continue reading The stakes around trust, compliance and consent are higher than ever

Navigating the chaos of consent, compliance and customer trust in an AI world

Are your data practices keeping up with AI? We talked about proactive governance and trust at the MarTech Conference. MarTechBot on September 19, 2025       Artificial intelligence promises tremendous value for marketers, but only if it’s fueled by quality data collected responsibly. That was the theme of a session at the September installment of The … Continue reading Navigating the chaos of consent, compliance and customer trust in an AI world

Marketing leadership asks for radical candor but wants compliance

When radical candor and transparency are reduced to slogans, marketing teams pay the price — through burnout, disillusionment and broken trust. Jay Mandel on August 22, 2025       Marketers love bold words. Radical candor. Radical transparency. Radical acceptance. They sound daring, but in practice, they’re often hollow — more performance than principle. In organizations where … Continue reading Marketing leadership asks for radical candor but wants compliance

Why your emails still miss the inbox even if you’re ‘in compliance’

Think meeting authentication requirements is enough? Here’s what most senders miss and how to fix it to boost deliverability and engagement. Jeanne Jennings on May 22, 2025       Your organization is probably in compliance with the latest email authentication standards required by Apple, Google, Microsoft and Yahoo, which are listed below. But is your organization … Continue reading Why your emails still miss the inbox even if you’re ‘in compliance’

Plotting the journey from compliance to belonging

  By Lance Pickett November 10, 2023 Diversity, equity, and inclusion (DEI) initiatives are becoming an increasingly critical priority for businesses. But what’s the motivation? For some, it’s basic due diligence and checking the boxes of regulatory compliance. For others, it’s a numbers game, an opportunity to tout the percentage of women and minorities in … Continue reading Plotting the journey from compliance to belonging

3 privacy-centric solutions for marketing compliance

Stay ahead of changing regulations and consumer sentiment with these privacy-centric solutions for marketers. Rico Dittrich on March 16, 2023 Data protection and privacy are at the forefront of marketing conversations today as consumers demand greater control over their data. This year will see a renewed emphasis on regulatory compliance as five additional U.S. states … Continue reading 3 privacy-centric solutions for marketing compliance

Why we care about compliance in marketing

Complying with marketing regulations is paramount, as consumers — and governments — have become more privacy-conscious. Joe Stanganelli on January 27, 2023 Marketing laws and regulations are nothing new. Until relatively recently, marketing regulations rarely went beyond the realms of trademark, truth in advertising and similar areas of consumer protection. The 21st century changed much … Continue reading Why we care about compliance in marketing