Tag Archives: Compliance

Why we care about compliance in marketing

Marketing Compliance

Complying with marketing regulations is paramount, as consumers — and governments — have become more privacy-conscious. Joe Stanganelli on January 27, 2023 Marketing laws and regulations are nothing new. Until relatively recently, marketing regulations rarely went beyond the realms of trademark, truth in advertising and similar areas of consumer protection. The 21st century changed much … Continue reading Why we care about compliance in marketing →

FTC Releases New Advertising Compliance Guidance For Health Care Products

Regulations

FTC Releases New Advertising Compliance Guidance For Health Care Products by Laurie Sullivan  @lauriesullivan, December 21, 2022 The FTC has released new guidance in a 40-page document to update and replace Dietary Supplements: An Advertising Guide for Industry, issued in 1998. The document provides guidance to help ensure that claims about the benefits and safety … Continue reading FTC Releases New Advertising Compliance Guidance For Health Care Products →

Going beyond cookie consent: 3 strategies to achieve data compliance

Data Compliance

Data compliance doesn’t stop with cookie consent. Learn how to establish a logical and adaptable compliance framework for your brand. Hugo Loriot on October 18, 2022 With new and conflicting global legislation, it seems no one can agree on the appropriate methods for data collection and the extent of data protection. In turn, data compliance … Continue reading Going beyond cookie consent: 3 strategies to achieve data compliance →

A Look at Data Retention and Deletion Policies and Compliance

Data Strategy

Andy Stone February 8, 2022 There’s an aspect of the compliance conversation too many organizations overlook, and it’s nearly as important as how data gets used: data retention and deletion policies. Recently, a €14.5 million GDPR fine was issued for a non-compliant data retention schedule. And a new report from 451 Research reveals that 31% … Continue reading A Look at Data Retention and Deletion Policies and Compliance →

Compliance Considerations for Retailers in 2021

Compliance

Liz Armbruester December 18, 2020 This year, omnichannel ecommerce has offered retailers a range of opportunities to reach more customers and serve them more conveniently. According to McKinsey, the massive consumer shift to online shopping across categories and the adoption of ecommerce by consumers and businesses during the pandemic is likely here to stay. Retailers … Continue reading Compliance Considerations for Retailers in 2021 →

Website Accessibility: 5 Ways Compliance Impacts Your Business

Web Accessibility

Erika Giles August 17, 2020 It is easy to get caught up in the many aspects of creating a website, which may cause you to forget about making your website accessible to those with disabilities. Website accessibility is essential for compliance and, even more importantly, for customer experience. Let’s dive into why accessibility compliance matters … Continue reading Website Accessibility: 5 Ways Compliance Impacts Your Business →

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