Randy Milanovic — March 28, 2019 Follow @kayak360 — March 28, 2019 As you undoubtedly know by now, it’s a good thing to have your business or website being discussed in the right circles. Inbound links – those pointing from reputable websites to yours – are the cornerstone of search engine optimization (SEO). And, being … Continue reading What You Need to Know about Links, Citations, and Mentions
David Hunter — March 23, 2019 Follow @DavidHunterErie — March 23, 2019 We have all seen it: a company that is mentioned in press releases, news articles, blogs, and more. But how are they getting these mentions and how is it positively affecting their business? Let’s learn a little bit more about what are called … Continue reading How Your Business Can Benefit from Local Citations
Looking for more positive reviews? Here are some smart ways to build citations and reviews plus tips to boost the visibility of businesses in the hospitality Jamie Pitman on September 17, 2018 We all know that when it comes to search engine optimization (SEO), every industry has its quirks but the restaurant and hospitality … Continue reading How the hospitality industry should approach online reviews and citations
Top-Ranking Google Local Search Results Rely On Business Citations, Study Shows by Laurie Sullivan @lauriesullivan, August 16, 2018 Local citations — any mention of the company’s name, address and phone number in search results — not only helps people searching find the information needed, but also assists in ranking the business higher in search query results, … Continue reading Top-Ranking Google Local Search Results Rely On Business Citations, Study Shows
What are citations, and how do they impact local SEO? Columnist Julian Connors explains in this beginner-level local search column. Julian Connors on December 2, 2016 In the world of search engine optimization (SEO), a citation is a direct mention of a specific brand within an online platform. Some of the more common examples of … Continue reading Consumer citations are the future of local SEO
Columnist Andrew Shotland shares some common problems that occur during site migrations to HTTPS and explains the importance of updating your citations. Andrew Shotland on November 1, 2016 Migrating your site to HTTPS is all the rage these days. Google is on the record as saying that using “https” in your URLs can give … Continue reading When going HTTPS, don’t forget about local citations!
by Justin Herring Follow @justincherringOctober 3, 2016 Citations and Business listings are a huge part of local SEO. They help Google understand where your business is, what it’s about, and who to show it to in search results. But many SEO companies also use citations and business listings as a way to have their clients … Continue reading Why Citations Are A Bad Investment For Local SEO (and where to spend your money instead)
Local citations are often thought to be the bread and butter of local SEO, but are we placing too much importance on them? Columnist Andrew Shotland discusses the results of a study which suggests we might be. Andrew Shotland on September 2, 2016 In June, we published a large statistical study on how Google’s local … Continue reading Local citations are dead; long live local citations!