Jomer Gregorio — May 19, 2020 Business Process Outsourcing companies allowed multiple businesses around the world to save up to 70% of their total workforce costs. BPO has become a critical business strategy for small, medium, and large enterprises since such firms can focus on their vital business activities while outsourcing non-core processes. The Outsourcing … Continue reading The Case for Outsourcing in 2020: Should You Prioritize It This Year? [Infographic]
Laura Spawn — April 13, 2020 The COVID-19 pandemic has ushered in a new wave of U.S. remote work policies for employers who otherwise may not have considered them. Urged by recommendations from the World Health Organization (WHO) and directives from state and local governments, some businesses have implemented emergency telework plans to honor social … Continue reading The Case for Keeping Remote Work Policies After COVID-19
Meredith Wholley — February 27, 2020 People Analytics and Talent Management are not new terms in the HR industry. Placing focus on strategic goals and data-driven methods helps study the processes, challenges, successes, and traits of the people at your organization. When dealing with human capital, making decisions based on analytics and data helps improve … Continue reading The Business Case for HR Software and People Analytics
Karl Sakas — January 31, 2020 Free-Photos / Pixabay When your situation changes significantly, do you typically stop to regroup… or keep going anyway? We often keep going: In psychology, this is known as plan-continuation bias, defined as “the tendency of people to continue with an original course of action that is no longer viable.” … Continue reading Got a Bad Case of ‘Get-There-itis’ at Your Agency?
Darleen DeRosa — December 18, 2019 Follow @onpoint_llc Hiring the wrong candidate can set an organization back significantly in terms of time and money. Given the high stakes of the selection process, many companies have taken to using pre-employment assessments to provide more data on candidates in the hope that this information will allow them … Continue reading What is the Business Case for Selection Assessments?
Candice Harwood — July 31, 2019 — July 31, 2019 The other day, I was walking out and about. I had just gotten a sandwich for lunch, and I was contemplating all the awesome leads that were coming through my PPC accounts when I ran into an old friend and his dog. They were terrified … Continue reading The Case of the Missing Leads (Solved with Cross-Device Optimization!)
Jordan Edwards — July 26, 2019 — July 26, 2019 Business is an evolving process: fail quick, learn, and continue. The first bookkeeper we hired when we started our company wasn’t a senior accounting professional. He was fresh out of college and knew the basics, but he didn’t have much experience in the field; however, … Continue reading The Business Case for Prioritizing Fundamentals
Barbora Boskova — July 4, 2019 — July 4, 2019 This is such a true statement. If you successfully launch your tool, you can get a high number of visitors to your site. These visitors can become daily users and accelerate your revenue goal. Even in our own team, we didn’t know this at first. … Continue reading Case Study: Launching a Tool on Product Hunt is a Strategy for Success
Darleen DeRosa — June 4, 2019 Follow @onpoint_llc — June 4, 2019 It’s often taken for granted that organizations need to identify and develop their talented employees, but a surprising percentage of them struggle to do so. In the case of executive-level talent, this failure has serious consequences. According to a recent study, about 1 … Continue reading The Business Case for Executive Assessment
Over the course of a year, 80 experiments tested a wide array of features (like responsive ads, target CPA bidding and others) for a large legal client. Mark Meyerson on April 10, 2019 Running a Google Ads campaign can be a case of you’re damned if you do and your damned if you don’t. … Continue reading A case study for delivering performance in a mature Google Ads account