Apple Store workers in Atlanta will hold union vote in June The process starts on June 2nd. I. Bonifacic @igorbonifacic May 3rd, 2022 Brandon Bell via Getty Images Workers at the first US Apple Store to file for a union election will decide whether to unionize next month. According to an agreement obtained by The … Continue reading Apple Store workers in Georgia call off union vote over intimidation claims
By Jeff Beer March 19, 2022 When Walter Geer looks around, he doesn’t see a lot of people who look like him. As a Black executive creative director at the WPP-owned advertising agency VMLY&R, Geer rarely sees another Black face at his seniority level. In fact, when he started actively looking into just how many … Continue reading ‘Black Madison Ave’ should be a wake-up call to all corporate leaders
Salesforce co-CEO Marc Benioff gave a look into how enterprises and B2B marketers are transforming at this stage of the pandemic. Chris Wood on March 2, 2022 at 2:36 Salesforce Chairman and co-CEO Marc Benioff shared news on how one of technology’s biggest enterprises is adapting to the most recent developments in COVID as … Continue reading Salesforce talks about remote working and events in its earnings call
More and more enterprise marketers are using call analytics platforms to collect, analyze and act upon the growing volume of caller data now being captured from the billions of inbound calls to businesses. Pamela Parker on February 24, 2022 The global pandemic has confirmed what many marketers already knew: the telephone is an integral part … Continue reading 9 call analytics platforms for marketing teams to consider
Though call analytics platforms offer a host of benefits, it’s important to look at internal processes, training needs, pricing and more before making the purchase. Pamela Parker on February 19, 2022 More and more enterprise marketers are using call analytics platforms to collect, analyze and act upon the growing volume of caller data now being … Continue reading Does your organization need a call analytics platform?
The ability to track calls is a core use case of call analytics technology. However, advances in machine learning and artificial intelligence (AI) are driving more sophisticated applications. Pamela Parker on February 10, 2022 Call analytics software manages the inbound phone channel (including both landlines and mobile phones), handling tasks from assigning call tracking numbers … Continue reading What is call analytics and how is AI giving marketers more power to measure inbound call data?
Laura Krajewski December 16, 2021 According to Gallup, only 36% of U.S. employees are actively engaged in their work and workplace this year. That leaves a lot of employees who are disengaged and likely to give you their minimum required effort. In addition, that leaves many who will leave if a slightly better job comes … Continue reading Is Your Virtual Call Center Working? Measure the Right Metrics to Keep your Virtual Call Center Productive
A Call To Advertise Responsibly In Digital by Maarten Albarda , Featured Contributor, October 15, 2021 Last week, I sat through a presentation by a client’s third-party verification service, which had analyzed digital media ad placement relative to the client’s self-defined safety and decency requirements. And while confidentiality prevents me from sharing specifics, there are … Continue reading A Call To Advertise Responsibly In Digital
Kristen McCormick October 9, 2021 Calls to action are the keys to conversion (that feels like a proverb or something), but they don’t exist in a vacuum. For any [quality] piece of content you see online, you’ll never just see a CTA button on an island with no context. Either the button or link itself … Continue reading The 36 Best Call to Action Phrases Ever (Real Examples +Tips!)
Sean Miller September 27, 2021 Call volume forecasts are inarguably an essential tool in the successful delivery of customer care excellence. Your program’s forecast is the map that tells you where to go based on where you’ve been. Without it, you’re lost at sea. With it, you’re one significant step closer to delivering an exceptional … Continue reading Call Volume Forecasting: Predicting the Future from an Unusual Past
