Keira Koscumb — September 4, 2019 — September 4, 2019 The theory that innovation is necessary to maintain a successful business has evolved into a rule in today’s business climate. Companies are in a rush for the next big idea, vying with their peers to be labeled the “most innovative” in their industry. It’s a … Continue reading Innovation is The Misunderstood Silver Bullet
CDP evangelist David Raab shared common myths and realities of customer data platforms during the 2018 Martech Conference in Boston. Amy Gesenhues on October 3, 2018 David Raab, founder of the vendor-neutral CDP Institute, shared his insights into what CDPs (customer data platforms) can and can’t do, during Tuesday’s MarTech Conference session aptly titled … Continue reading Customer data platforms ‘not a silver bullet,’ says CDP Institute founder
by Jim Brodo Follow @jimbrodoSeptember 24, 2016 I would like to introduce my first Business Acumen Bullet Points blog post. These posts will focus on topics, issues, challenges, ideas, tips, or whatever situations that pop up during the course of the routine business day. Many of these thoughts and situations are too big to tweet … Continue reading Business Acumen Bullet Points: Quick Thoughts, Ideas, and Tips on Business
by Laura Donovan April 7, 2016 Follow @thewordproApril 7, 2016 We often speak to people about the power of Social Media Marketing and Advertising – and it is powerful. However, it might be time to clear up a few misconceptions. Over the last week we were approached by two business owners, who had been hearing … Continue reading Social Media Advertising Is Not A Magic Bullet
by Erin Dore Miller January 28, 2016January 28, 2016 About a year ago, I published a blog post on how to add bullet points to your LinkedIn profile. I couldn’t believe how popular that post was! So many people Liked, Shared and Commented. It was great fun! Unfortunately, the code to create a bullet point … Continue reading How to Add Bullet Points to Your LinkedIn Profile
by Juliet Carnoy November 25, 2015 Follow @juels050November 25, 2015 American consumers appear to think that the U.S. economy is back on track. At least that seems to be the case, based on their projected holiday spend. According to a survey by Gallup, American shoppers plan to spend $ 830 on holiday gifts this year, up … Continue reading Turn Holiday Browsers Into Buyers With This Silver Bullet
Brian O’ConnorOctober 12, 2015 As long as humans have organized into groups, we have craved a magical, “Silver Bullet” fix for our challenges. Greek tragedy coined the familiar phrase “Deus ex Machina,” describing an unexpected power that saves the day, and the Oracle of Delphi told Philip of Macedonia that “with silver spears you may … Continue reading 3 Questions to Ask Your B2B Software Product Team Before Turning to Silver Bullet Solutions
