Tag Archives: birthday

Happy Birthday to You, Digital Advertising

Wesley MacLaggan — November 5, 2019 On October 27th, digital advertising celebrated its 25th birthday! They say your 20s is the most important decade of your life. Let’s look back at what happened in the past 25 years of digital advertising’s formative history. Always the journey, often the destination Over the years, due largely in … Continue reading Happy Birthday to You, Digital Advertising

Create Birthday Emails That Engage Your Subscribers

by VerticalResponse Follow @VR4SmallBizSeptember 8, 2016 It’s a no-brainer — if your email subscribers don’t feel that the content you’re sending them is relevant, they aren’t going to engage with your messages. This is why list segmentation is so important. By breaking up your contact list into groups and sending targeted emails to specific subscribers, … Continue reading Create Birthday Emails That Engage Your Subscribers