A welcome-back email can turn churned customers into loyal ones by picking up where their last experience left off. Ryan Phelan on September 17, 2025 A good welcome email program can quickly introduce customers to your brand and start the relationship off right. But what about customers who come back after churning? Do they … Continue reading Time for a ‘Welcome Back’ program for returning customers?
September 15, 2025 Email eats up 28% of your week. Here’s how to get your time back You sit down to tackle a big project, and within minutes, your inbox pings. A Slack message follows. By the time you’ve responded to those, another four have hit your inbox. Before you know it, your morning’s derailed, … Continue reading Email eats up 28% of your week. Here’s how to get your time back
August 27, 2025 Cracker Barrel stock rebounds after it ditches its new logo. It’s not the first brand to walk back a redesign BY Sarah Fielding Cracker Barrel released a new logo earlier this month and, to put things lightly, it didn’t go over well. The restaurant chain lost nearly $100 million in market value as … Continue reading Cracker Barrel stock rebounds after it ditches its new logo. It’s not the first brand to walk back a redesign
August 13, 2025 6 fast ways to bounce back from a job rejection BY Margie Warrell Sarah thought she’d nailed it. Three rounds of interviews for her dream marketing role, glowing feedback from the hiring manager, and a reassuring “we’ll be in touch soon.” So when the rejection email landed in her inbox two weeks later—a … Continue reading 6 fast ways to bounce back from a job rejection
August 10, 2025 How Slutty Vegan founder Pinky Cole lost control of her business—and took it back BY Robert Safian Pinky Cole, founder of the plant-based food chain Slutty Vegan, shares the details of a recent professional upheaval in which she lost control of her company—and then fought to win it back. She also opens up … Continue reading How Slutty Vegan founder Pinky Cole lost control of her business—and took it back
July 25, 2025 Brand loyalty is fading. Here’s how to win it back BY Sunny Bonnell and Ashleigh Hansberger There’s a quiet unraveling happening in business. You feel it in the glassy eyes of employees. You see it in customers ghosting once-beloved brands. You hear it in leadership meetings when someone asks, “Why aren’t people sticking around?” … Continue reading Brand loyalty is fading. Here’s how to win it back
Google Hits Back At Pew Report by Laurie Sullivan , Staff Writer, July 24, 2025 Google’s Q2 earnings, reported Wednesday, show that AI Overviews continue to increase search activity, with new data suggesting they drive over 10% more queries. AI Overviews now has 2 billion monthly users and apparently has not reduced the need to … Continue reading Google Hits Back At Pew Report
June 20, 2025 3 ways brands can win back consumer confidence BY Sairah Ashman “It was the best of times, it was the worst of times, it was the age of wisdom, it was the age of foolishness, it was the epoch of belief, it was the epoch of incredulity, it was the season of light, … Continue reading 3 ways brands can win back consumer confidence
The consensus among marketers is that cookies are the past, and respecting consumer privacy is the future. Constantine von Hoffman on April 24, 2025 Marketers may not know what keeping third-party cookies in Chrome means for Google, but they know it is not a green light to return to old habits. The industry-wide shift … Continue reading As Google brings back cookies, marketers stick with privacy-first strategies
Apple, Mozilla, Advertisers Back Google by Laurie Sullivan , Staff Writer @lauriesullivan, March 17, 2025 Google is receiving support from competitors, saying the U.S. Department of Justice’s proposed remedies would hurt competition rather than improve it. Earlier this month, Google urged the DOJ not to take a less aggressive approach other than breaking up the search … Continue reading Apple, Mozilla, Advertisers Back Google
