Plan, build and maintain effective email journeys that drive revenue, nurture customers and outperform basic automations. Ryan Phelan on August 20, 2025 I just came back from a journey. I adopted Luca, a 100-pound standard poodle, in Palm Springs, California, and drove him back to my home in Dallas. The trip took my co-driver … Continue reading How to make email automations work as hard as you do
Maximize your email marketing ROI with three simple yet powerful automations — welcome series, abandoned cart and re-engagement. Stephanie Trovato on March 12, 2025 You open your email automation platform and instantly feel overwhelmed. Dozens of workflows stare back at you — welcome series, abandoned carts, nurturing sequences, anniversary triggers — the list goes … Continue reading 3 high-impact email automations you need to drive revenue
Learn automation strategies that work for B2B and CPG brands, from personalized welcome series to post-purchase review requests. Brian McKenna on October 16, 2024 When the subject of email automations comes up, many non-email marketing folks think of the good old abandon-cart email (“You’re so close to getting a great product!”). Yes, email automation … Continue reading 7 creative email automations for non-ecommerce brands
Discover fresh ways to apply automation in your B2B organization. Enhance customer experience, improve efficiency and drive growth. Ali Schwanke on June 14, 2023 With all the hype this year about generative AI, it’s easy to neglect automation — the more established area of AI. Automation is a bit like delegation: there can be an … Continue reading 6 simple automations every B2B organization needs to have
Learn the potential business impact and benefits of implementing these six email automation workflows. Summer Deeb on May 8, 2023 Automated email is one of the biggest — and most under-utilized — growth opportunities in marketing. Brands in every vertical can benefit from strategic automation. Yet, repeatedly, we see incredibly juicy low-hanging fruit in the … Continue reading 6 must-have, underused email marketing automations
4 Reasons to Add IoT Automations to Packaging Systems Emily Newton / 07 Jul 2022 Today, as packaging plant leaders face obstacles and a competitive landscape, they investigate technological solutions that help them maintain productivity. Often, that means looking at options for using an automated packaging system that could save time and reduce error … Continue reading 4 Reasons to Add IoT Automations to Packaging Systems
Daniel Ndukwu — October 18, 2019 Follow @daniel_ndukwu When you first try email marketing and get results, a whole new world of opportunity appears. You write down a few words, send it to strangers, they open, and then by from you. If you stick with it long enough, you’ll realize email blasts and one size … Continue reading 4 Advanced Email Marketing Automations and Tactics you Should Use
Georges Fallah — July 8, 2019 Follow @georgesfallah — July 8, 2019 It’s no doubt that every ecommerce business has a lot of data to manage and organize: customer’s last purchase date, number of abandoned shopping carts, customers who have not engaged with your brand for more than 3 months, highly engaged contacts and the … Continue reading 10 eCommerce Automations to Effectively Engage With Your Customers
