WishpondApril 30, 2015 Facebook’s platform is so much more powerful than we give it credit for. Even if you’ve admitted that Facebook is no longer the free promotion platform it was in 2011 and have accepted Facebook ads with open arms, it’s likely you’re still missing some stuff. This article will get into those strategies … Continue reading 6 Advanced Ways To Use Facebook Custom Audiences
Miranda PaquetFebruary 13, 2015 Have you ever come across a business that really seems to understand you? They not only have the products or services you’re looking for, but they also have something else that makes you walk away feeling like, “Wow! This business really gets me.” This is an example of a WOW! moment … Continue reading How To Market With A Personal Touch (Even When You’re Speaking To Different Audiences)
Laura NollFebruary 4, 2015 In the lands of B2C and B2B advertising, no one is a stranger to targeting. However, a recent study reported that 76% of marketers do not utilize behavioral data in segmentation or targeting. It also showed that only 38% believe they are capable of targeting prospects versus returning customers — concluding … Continue reading Hitting the Target: Strategies for Targeting Digital Audiences
Anna BennettJanuary 21, 2015 One of the biggest challenges that business owners have in the early stages of operating their Pinterest business accounts is trying to figure out what content to create. As a Pinterest consultant I get this question asked over and over. How long will take for me to get traffic to … Continue reading Pinterest 101 for Business: Focus on Your Target Audience’s Interests
