by Kaitlin Loyal Follow @kipwingSeptember 30, 2016 At Scribewise, one of our mantras is “without content, you don’t exist.” Which is to say, if I can’t find mention of you somewhere on the internet, you’re not a legitimate company. Think about the last time someone told you about a new company they were joining or … Continue reading Fueling Thought Leadership with Bylined Articles
By Brett Relander September 19th, 2016 Social media services have given journalists new tools to discover hard-to-find sources and identify hot topics. In many ways, this allows for quicker bottom-up reporting, tied less to cyclical events or the agendas of established industry players. Likely, it gives the opportunity to interact directly with the oft-hidden people … Continue reading How To Use Social Media To Source Articles & Engage Readers
by Larry Kim July 25, 2016July 25, 2016 At a time when organic reach is declining (or dead) on many social networks, Medium is a shining beacon of hope if you’re feeling like your great content is going unnoticed and unloved. One great thing about Medium is that it’s about the value of your ideas. … Continue reading 7 Medium Optimization Tips To Get Your Articles To Go Hot
by Benjamin Brandall July 24, 2016July 24, 2016 We’ve all been baited into those lists of recycled tips where the author lists 10,000 excruciating content creation tips, all of which you’ve heard over and over again. I’m pretty sick of it, so thought I’d compile something from my personal experience from a year of writing. … Continue reading Content Creation: What I’ve Learned From Writing 157 Articles This Year
In this month’s column, we talk about the ongoing challenges of getting approved to publish via Facebook Instant Articles — many of which are caused by Facebook’s own plugin. Matt McGee on May 31, 2016 Like many publishers, we get a lot of traffic to MarketingLand.com and SearchEngineLand.com from Facebook. It’s our No. 1 … Continue reading From the Editor’s Desk: The not-so-instant setup for Facebook’s Instant Articles
by Roee Ganot May 16, 2016May 16, 2016 Facebook has opened up its instant articles platform to all publishers now, giving all brands the opportunity to reach more users on the site. Instant articles appear in whole on the newsfeed, which means that they are able to capture the attention of more readers. More users … Continue reading How to Get Facebook Instant Articles
by Sahail Ashraf April 8, 2016 Follow @TalcontentApril 8, 2016 Your company website certainly isn’t dead. It is just becoming a part of a much larger network of potential exposure for your brand. There are so many social media platforms helping brands develop whole new areas of content distribution. The website is now just part … Continue reading Should We Promote Our Website Or Use Facebook’s Instant Articles?
by Roee Ganot March 28, 2016March 28, 2016 Many exciting changes have been taking place that promise to help digital marketers get more reach and connect with more of their target audience. Google introduced its AMP platform for mobile content in October, and Facebook has been quietly offering instant articles to certain publishers for some … Continue reading Pros And Cons Of Facebook Instant Articles For Publishers
by Roee Ganot March 28, 2016March 28, 2016 A lot of major publishers have already started sharing content with Facebook instant articles, but the general public won’t have access to the feature until April 12. The digital marketing world is already abuzz with talk of how Facebook instant articles will impact publishers. At this point, … Continue reading How Facebook Instant Articles Will Impact Publishers
by Warren Knight March 22, 2016 Follow @warrenknightMarch 22, 2016 If you read my content on a weekly basis, you may remember an article I wrote in September of last year, talking about Facebook’s latest feature; Articles. Facebook’s notes were upgraded and turned into Facebook Articles. This new update made Facebook’s notes more attractive, and … Continue reading Facebook Articles Integrates with WordPress
