Waiting For Search, LLMs’ Obvious Appeal by Laurie Sullivan , Staff Writer, November 7, 2025 Marketers are signaling that conversion and click rates are lower with AI-driven search engines, but some evidence shows this traffic may actually convert more effectively. It’s unrealistic to expect anything beyond gradual progress, but do advertisers have the patience as … Continue reading Waiting For Search, LLMs’ Obvious Appeal
September 08, 2025 Trader Joe’s wins appeal to sue an employee union over trademarks BY Reuters A federal appeals court on Monday revived a Trader Joe’s lawsuit accusing a fledgling employee union of trademark infringement for selling T-shirts, buttons, mugs, and reusable tote bags that feature the grocery chain’s distinctive red typeface and logo. In a … Continue reading Trader Joe’s wins appeal to sue an employee union over trademarks
People still use mail, people still like mail and many businesses still send mail on a weekly basis. Kim Davis on September 23, 2024 Sixty-five percent of consumers still send letters and packages with nearly half (48%) of Gen Z sending mail one to two times per month. That’s according to new research from … Continue reading Mail still holds appeal for younger generation
Google To Seek New Appeal In Children’s Privacy Battle by Wendy Davis @wendyndavis, January 6, 2023 Google will ask federal judges to reconsider a recent decision that revived a class-action privacy lawsuit brought by parents of young YouTube users, the company disclosed in papers filed this week. The company said it will request a new … Continue reading Google To Seek New Appeal In Children’s Privacy Battle
Susan Gilbert — December 13, 2019 Follow @SusanGilbert Today I have some Instagram apps to help make your mobile marketing strategy more successful. Instagram is near the top of the brand marketing list when it comes to sharing images and videos with your audience. Use this platform to drive more sales and visitors to your … Continue reading 4 Instagram Apps That Will Improve Your Mobile Brand Appeal
Dave Sutton — October 8, 2019 “Content is king,” said Bill Gates over 20 years ago, and this maxim still remains true to this today. How could it not be? With platforms like WordPress that are free and that offer an amazing opportunity for the expression of ideas, there’s just no reason not to have … Continue reading 9 Reasons Blogs Appeal to Millennials
Peter Yang — August 8, 2018 Follow @thepeteryang — August 8, 2018 FirmBee / Pixabay Making sure your job posts are seen by as many job seekers as possible is Hiring 101. This means appealing to the masses of on-the-go job seekers who are using their handheld devices to look through job openings. In fact, … Continue reading 3 Ways to Appeal to Mobile Job Searchers
For the first time ever, Facebook has published the guidelines its internal teams use to decide what content is allowed on the site. Amy Gesenhues on April 24, 2018 For the first time ever, Facebook has released the guidelines its internal content review teams use to determine whether or not to remove a post … Continue reading Facebook now letting users appeal posts that were removed for violating content standards
Stephanie Heitman — June 20, 2017 Follow @stephheitman— June 20, 2017 If someone from out of town was searching for your products and services, what would they see? Would they see information about your business? Or just information about your competitors? Whether you live in a tourist destination or want to attract people driving through … Continue reading 5 Ways to Make Your Business Appeal to Vacationers
Jonathan Chan — June 19, 2017 Follow @joncwrites— June 19, 2017 ElisaRiva / Pixabay Logic is a funny thing. Most consumers think they make their decisions of what to buy, and what to do based on logic and information. However, the truth is that logic often intertwines with emotion in the buying cycle, and that … Continue reading Decision-Making Manipulation: How Startups Can Appeal to Buyer Logic
