Tag Archives: age

Two Quick Tips for Protecting Consumer Privacy in the ā€œSpace Ageā€

Rachel SerpaJune 25, 2015 Pop culture and the media have been propagating consumer interest in the ā€œspace ageā€ for years. Take, for example, the Jetsons – one of television history’s most beloved shows, where George Jetson and his family live blissfully in the space age, driving flying cars and taking cues from their talking robot … Continue reading Two Quick Tips for Protecting Consumer Privacy in the ā€œSpace Ageā€

10 Essential New Rules for Brands in the ā€œDigital Ageā€ [With Case Study]

  Wahiba Chair December 19, 2014 Yesterday, as I was putting together my slides for my upcoming course ā€œBranding & Marketing in the Digital Ageā€ at Simon Fraser University Continuing Studies, I thought it may be useful to summarize my version of the new unspoken rules for this digital age for my students. One thing … Continue reading 10 Essential New Rules for Brands in the ā€œDigital Ageā€ [With Case Study]