Tag Archives: again

Everything old is new again: How some traditional brands have used martech to support growth

The key to a successful transformation proves to be a focus on core values. Robin Kurzer on April 3, 2018     Every day we hear of more and more well-known traditional brands shutting their doors. There’s no shortage of thoughts as to why this is happening (retail apocalypse, anyone?), but in many instances, it’s a … Continue reading Everything old is new again: How some traditional brands have used martech to support growth

Why You Should Think About Google Featured Snippets Again for Your Brand

Personal Branding Blog — February 25, 2018 — February 25, 2018 Recently Google announced an update of its Featured Snippets for both desktop and mobile search. This provides a personal brand’s website an opportunity to appear in top results with answers to the most pressing questions online. Answers are displayed in a descriptive box in … Continue reading Why You Should Think About Google Featured Snippets Again for Your Brand

3 Creative Emails That Will Make Your Customers Fall in Love with You Again

Stephanie Wharton — February 13, 2018 — February 13, 2018 What do you do when a customer seems to fall out of love with your products or services? An account that was once flourishing with activity now sits inactive. Is it possible to re-engage that person and convert them back into a loyal customer? If … Continue reading 3 Creative Emails That Will Make Your Customers Fall in Love with You Again

Online Sales to Top In-Store Sales Again During Thanksgiving Weekend

Laura Donovan — November 17, 2017 Follow @thewordpro — November 17, 2017 veerasantinithi / Pixabay Providing online sales for your products during the busiest shopping weekend of the year will be crucial to the success of your business during the 2017 Holiday Season. Adobe is predicting that consumers shopping from their desktop will account for … Continue reading Online Sales to Top In-Store Sales Again During Thanksgiving Weekend