Laura Donovan — November 17, 2017 Follow @thewordpro — November 17, 2017 veerasantinithi / Pixabay Providing online sales for your products during the busiest shopping weekend of the year will be crucial to the success of your business during the 2017 Holiday Season. Adobe is predicting that consumers shopping from their desktop will account for … Continue reading Online Sales to Top In-Store Sales Again During Thanksgiving Weekend
People-based Marketing: Everything Old is New Again by Justin Schuster , October 30, 2017 On the surface, people-based marketing appears to be a relatively recent innovation. The term was coined by Facebook in 2014 to describe how CRM data could be matched to Facebook accounts for targeting. Now the term has grown to encompass both … Continue reading People-based Marketing: Everything Old is New Again
Judy Caroll — July 3, 2017 Follow @JudyCaroll1 — July 3, 2017 A modern business can never survive without applying the most effective strategies to generate high-quality leads. One of these tools that any business marketing executive can never live without is link-building. Indeed, you can never doubt the many benefits that link building … Continue reading Google Warns (Yet Again!) About Article Creation and Link Building
Think The Voice Channel Is Dead? Think Again by Amy Livingstone , Op-Ed Contributor, June 21, 2017 These days, when people have a question or concern about your products, they almost always reach for their mobile device. But what they do next may surprise you. Research shows that digital channels such as Web chat, Twitter, … Continue reading Think The Voice Channel Is Dead? Think Again
Tara Elwell — May 16, 2017 Follow @oPembrokeStreet— May 16, 2017 Consider the way the sharing and resale economies have impacted consumer spending habits in your lifetime. Fashion in the Sharing Economy Twenty years ago, consignment and resale shopping was largely restricted to brick and mortar storefronts. Now, millions of people purge and fill their … Continue reading What’s Old Is New Again: The Rise of Resale Shopping
Brian Basilico — March 13, 2017 Follow @bbasilico— March 13, 2017 I don’t know about you and how long you’ve been running your business, but my business started in 2001. This is about 16 years I’ve been doing business. Over the course of that time, I’ve accumulated a lot of assets. Some of it’s hardware, … Continue reading Can You Make Old New Again By Utilizing 3 Unused Assets?
Elliot Begoun — December 27, 2016 Follow @intertwinegroup— December 27, 2016 I want to ask you a question. In the past five years, how many times have you missed your budgeted top line? If your answer is none, then this article is not for you. I will have one to share that addresses you soon, … Continue reading Did You Miss Your Budgeted Top Line Again?
Luis Alvarado — December 23, 2016 — December 23, 2016 Procrastination. The enemy of productivity and a word that brings an instant frown to the face of many. Benefiting from an unresourceful habit We are taught from an early age not to “leave things ‘til the last minute.” The consequences that follow when we do … Continue reading Negotiating With Procrastination: A Slick Brain Hack to Get Productive Again
The road ahead looks rough for local SEO practitioners and agencies, but is there hope? Columnist Andrew Shotland takes a look at what recent trends mean for those who serve local search clients. Andrew Shotland on December 20, 2016 It was bad enough that Prince, Leonard Cohen and Mrs. Brady checked out in 2016, but … Continue reading Can SEOs make local search great again in 2017?
Devon Smiley — December 15, 2016 Follow @devonmsmiley— December 15, 2016 When a project is coming together in your mind, all the moving parts are clear. You’re a pro at what you do…so this comes almost naturally to you. Your clients aren’t quite so well-versed though. They may have never worked with you – or … Continue reading What Do You Do Again? Getting Clear on Client Deliverables.