Tag Archives: Addictive

Create Addictive Content Using These 46 Expert Tips [Infographic]

by Sara McGuire January 15, 2016 Follow @sara_mcguireJanuary 15, 2016 It may be a new year but creating addictive content is one habit you don’t want to kick. I don’t have to remind you that there is a ton of content out there. Every minute: Email users send 204,000,000 messages Bog writers post 1400 new … Continue reading Create Addictive Content Using These 46 Expert Tips [Infographic]

CMOs Must Shift Focus from Transactions to “Addictive Experiences”

Ernan RomanJune 27, 2015 Customers become “brand partners” when companies shift from treating them as transactions to creating addictive experiences which meet and exceed customer’s needs. Following are important findings from a new study on loyalty conducted by the Direct Marketing Association and Forrester Research analyst Tina Moffet: 58% of marketers were dissatisfied with their … Continue reading CMOs Must Shift Focus from Transactions to “Addictive Experiences”