Mukesh Gupta — March 2, 2017 Follow @rmukeshgupta— March 2, 2017 We live in an era where each one of us as professionals need to continuously invest in upskilling, cross-skilling and learning on an ongoing basis, whether or not our organisations invests in us. As part of my learning plan, I attended a conference (March … Continue reading The 4C’s of Leadership
Sarah GoodallNovember 2, 2015 A couple of weeks ago I had lunch with an old friend – we hadn’t seen each other for nearly 12 years. We worked together at IBM and took the CIM Post Graduate Marketing Diploma together and that’s where we had a little giggle. For some reason, I was in possession … Continue reading Are Social Businesses Embracing The “Digital 4Cs” Over “Marketing 4Ps”?