CTV Drove 50% Of Global Ad Impressions For Retailers In 2022 by Karlene Lukovitz @KLmarketdaily, July 6, 2023 Connected TV solidified its dominance of advertising video impressions among retail advertisers globally in 2022, generating 50% of these impressions, according to Innovid’s latest report on retail advertising trends. That was virtually flat with 2021’s 52%, and … Continue reading CTV Drove 50% Of Global Ad Impressions For Retailers In 2022
Amy Skorheim My first “adult” TV was a 200-pound CRT monstrosity that lived inside an even more monstrous, 300-pound cabinet with doors. After that, I upgraded to a monitor-and-laptop setup that stowed in the hidey compartment of my coffee table. The thing is, I loathe black mirrors; the blank void that stares out when a … Continue reading Samsung’s 2022 The Frame smart TVs are up to 33 percent off
Geico Slashed 2022 Ad Spend 38%, Other Big Insurers Also Down by Karlene Lukovitz @KLmarketdaily, March 16, 2023 The four largest personal property and casualty insurers cut advertising spending significantly last year, in part to offset rising costs due to the growing number of climate-driven natural disasters. Berkshire Hathaway-owned Geico — which recently dropped its … Continue reading Geico Slashed 2022 Ad Spend 38%, Other Big Insurers Also Down
Abandoned Mobile Apps Cost Advertisers $29M In 2022 by Karlene Lukovitz @KLmarketdaily, February 9, 2023 The number of abandoned mobile apps across the Google Play and Apple App stores rose by 10% last year — including 6% between Q3 and Q4 alone — to reach 1.86 million, according to Pixalate data. Abandoned apps — defined … Continue reading Abandoned Mobile Apps Cost Advertisers $29M In 2022
Google is (unsurprisingly) shutting down Stadia in January Kris Holt @krisholt Despite claims to the contrary as recently as July, Google is shutting down its Stadia games streaming service after just three years. The company says players will still have access to their games and be able to play them until January 18, 2023. … Continue reading The worst of tech in 2022
By Kristin Toussaint December 28, 2022 Strikes, walkouts, union wins, and even more workers organizing—the wave of labor action that gained momentum during the pandemic showed no signs of slowing down in 2022. In fact, it ramped up even more: The number of union election petitions filed with the National Labor Relations Board increased … Continue reading Can the labor movement capitalize on its big wins from 2022?
By Kim Kelly December 27, 2022 Looking back, 2022 was a huge year for the American labor movement, one in which public support for unions jumped to a record high and thousands of workers mobilized to win higher wages, better working conditions, and the benefits of a union. The welcome burst of energy that … Continue reading The worst bosses of 2022 are exactly who you’d expect
By Lydia Dishman December 27, 2022 From underestimating the impact of economic malaise on the job market to expecting year over year marketing efforts to stay the same, here are the nine answers to the questions, “What was your biggest failure in 2022? What did you do about it? And what will you do … Continue reading 9 leaders share their biggest failures in 2022
By Sam Becker December 23, 2022 Who can forget the doldrums of the pandemic in 2020, when Charmin was the hottest commodity around? Over the past couple of years, stores have managed to restock shelves and most supply chains have ironed themselves out (to a degree). But even throughout 2022, shortages of various goods … Continue reading From baby formula to Tylenol, 2022 was the year in shortages, but what’s in store for 2023?
By Kathleen Davis December 12, 2022 Jargon exists in just about all workplaces. While each has its own industry-specific terms and acronyms, jargon is often a verbal shorthand for communicating within a small professional circle. Some industries have so many terms that we consider them a new “language” (see: legalese or academese). In that … Continue reading This is the worst business jargon of 2022
