Hi, Welcome Welcome back By Lance Pickett November 10, 2023 Diversity, equity, and inclusion (DEI) initiatives are becoming an increasingly critical priority for businesses. But what’s the motivation? For some, it’s basic due diligence and checking the boxes of regulatory compliance. For others, it’s a numbers game, an opportunity to tout the percentage of … Continue reading Plotting the journey from compliance to belonging
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Mastering leadership: 3 key guidelines for every CEO
By David Roberts November 10, 2023 Leading a company is always a dynamic task—especially with changing employee expectations—but there are core lessons that always hold true. Even experienced leaders must continually assess how their behavior influences their teams. If C-suite executives want to inspire their teams, they need to frequently review their leadership style … Continue reading Mastering leadership: 3 key guidelines for every CEO
SpaceX workers face above-average injury rates as Musk prioritizes Mars over safety, report finds
SpaceX workers face above-average injury rates as Musk prioritizes Mars over safety, report finds A Reuters investigation found hundreds of previously unreported injuries. Cheyenne MacDonald Sun, Nov 12, 2023 Veronica Cardenas / reuters A Reuters investigation into unsafe working conditions at SpaceX has uncovered more than 600 injuries going back to 2014 that have … Continue reading SpaceX workers face above-average injury rates as Musk prioritizes Mars over safety, report finds
A new ChatGPT and more in this week’s AI-powered martech releases
GPT-4 will have access to more up-to-date info, let users create book-length prompts and be better at understanding instructions. Constantine von Hoffman on November 9, 2023 The biggest AI news this week was OpenAI’s announcement of a new version of ChatGPT, called GPT-4 Turbo, which will have several significant improvements over previous versions. These improvements … Continue reading A new ChatGPT and more in this week’s AI-powered martech releases
The best Apple product you aren’t using costs just 99 cents
By Michael Grothaus November 11, 2023 When it comes to Apple, its sleek hardware products such as the iPhone 15 Pro and Apple Vision Pro usually get all the attention. But Apple is also, of course, a software and services provider, and one of its best offerings is a service that hardly anyone seems … Continue reading The best Apple product you aren’t using costs just 99 cents
Omnicom’s Flywheel acquisition signals the start of a revolution
The third digital commerce revolution is here. It’s a good time to be a growing platform with digital and retail media capabilities. Kim Davis on November 10, 2023 “Retail media is hard, but worth it. Its the third revolution in digital advertising and in almost every way, its more interesting than the previous two. It’s … Continue reading Omnicom’s Flywheel acquisition signals the start of a revolution
The perfect combination: GenAI and persuasion strategies for unbeatable A/B tests, Part 2
Explore the role of ChatGPT in crafting persuasive copy, testing hypotheses and achieving optimal campaign results. Kath Pay on November 10, 2023 In my last post, I covered how to write prompts for generative AI to create an email campaign brief that incorporates persuasion principles. This article shares the results that ChatGPT delivered using my … Continue reading The perfect combination: GenAI and persuasion strategies for unbeatable A/B tests, Part 2
3 Ways to Take Advantage of Immersive Experiences for Businesses
3 Ways to Take Advantage of Immersive Experiences for Businesses Chandra Surbjat / Nov 9, 2023 No matter where your staff works from day to day, everyone can easily collaborate across teams — communicating fluidly, accessing resources, finding information, brainstorming, and maintaining progress. This is possible thanks to advanced technologies, such as generative artificial intelligence, … Continue reading 3 Ways to Take Advantage of Immersive Experiences for Businesses
Netflix’s new 3 Body Problem trailer reveals a delay to March 2024
Netflix’s new 3 Body Problem trailer reveals a delay to March 2024 (And a seemingly lighter tone than the source material.) Aaron Souppouris Sat, Nov 11, 2023 Netflix Netflix’s new prestige sci-fi show is delayed until March 22, 2024. 3 Body Problem was originally scheduled to debut in 2023, before being pushed back to … Continue reading Netflix’s new 3 Body Problem trailer reveals a delay to March 2024
Tech layoffs update: Job losses continue in November
By Michael Grothaus November 10, 2023 Update Friday, November 10: Job losses have continued at a number of tech companies in November, according to the latest stats from the online tracker Layoffs.fyi. Here are a few of the notable companies that have made significant staff cuts. Nextdoor The neighborhood-focused social platform said in its … Continue reading Tech layoffs update: Job losses continue in November