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Data Lockdown Effects And Should You Believe AI Reasoning Models

Data Lockdown Effects And Should You Believe AI Reasoning Models by Laurie Sullivan , Staff Writer, August 5, 2025 WalletHub has removed 40,000 pages of financial content from the reach of Google and other AI search engines, locking it behind a paywall just for the company’s users. Advancements in AI search and large language models … Continue reading Data Lockdown Effects And Should You Believe AI Reasoning Models →

Is it time for retail media networks to think beyond the ads?

RMNs must go from ad platforms to content engines that build trust through authentic storytelling with creator partnerships and personalized content. Mike Pastore on August 5, 2025       A new report suggests retail media networks (RMNs) need to evolve from platforms that push ads and pricing into content engines that influence how a new generation … Continue reading Is it time for retail media networks to think beyond the ads? →

What leaders can learn from podcasters about communication

August 05, 2025 What leaders can learn from podcasters about communication BY Amanda Cupido It’s undeniable: Digital platforms are powerful tools for influence and podcasting trends have emerged as a masterclass in building impactful leadership profiles. I’ve been producing podcasts for executives for more than 15 years; I’ve seen firsthand how they’ve helped increase trust, deepen … Continue reading What leaders can learn from podcasters about communication →

What do we think we know about what helps brands gain citations on LLM results?

Struggling to get your brand cited in AI search results? Without visibility, your content stays hidden. Optimize with authority and structure to stand out. MarTechBot on August 4, 2025        In MarTech’s “MarTechBot explains it all” feature, we pose a question about marketing to our very own MarTechBot, which is trained on the MarTech website … Continue reading What do we think we know about what helps brands gain citations on LLM results? →

Salesforce’s investment in Genesys is strategic, not just financial

AI is transforming the customer experience space, and we’re witnessing the start of an arms race.  Mike Pastore on August 4, 2025       Last week, Salesforce and ServiceNow invested $ 1.5 billion in Genesys, a customer experience vendor that built its business powering contact centers.  Genesys was one of the pioneers of cloud-based contact centers, … Continue reading Salesforce’s investment in Genesys is strategic, not just financial →

New data shows workers are mostly ignoring return-to-office orders

August 04, 2025 New data shows workers are mostly ignoring return-to-office orders BY Inc. At a recent JPMorgan Chase employee town hall meeting, one brave soul brought up a petition pushing back against the firm’s decision to force workers to return to the office five days a week.  “Don’t waste time on it. I don’t care … Continue reading New data shows workers are mostly ignoring return-to-office orders →