Hi, Welcome Welcome back August 03, 2025 This TikToker is going viral for calling out the ‘bad walkers’ of NYC BY Eve Upton-Clark If you’ve ever experienced incommensurate rage from slow or oblivious walkers, this TikTok series is for you. Matt Bass has always been a walker, often logging 10 miles per day on weekends. Recently, … Continue reading This TikToker is going viral for calling out the ‘bad walkers’ of NYC
August 03, 2025 How to stop stress from hijacking your productivity BY Samantha Wasserman Do you ever have those weeks where you feel you’ve gotten nothing done? You’re staring at your screen, the same paragraph you’ve read three times still making no sense. Your mind drifts to that looming deadline, the difficult conversation with your manager, … Continue reading How to stop stress from hijacking your productivity
Struggling to trust your data? You’re not alone. Siloed, unreliable data is a hurdle for many organizations. Mike Pastore on August 1, 2025 MarTechCharts regularly highlights data of interest to marketers and marketing operations professionals. More than one-third (37%) of professionals report that data silos prevent efficient data sharing across teams, according to a … Continue reading Data quality and data silos keep businesses from sharing data across teams
August 02, 2025 Just 7% of small-business owners say the child care crisis is a critical problem. Here’s why BY Inc. Child care costs are growing. Access is declining. But small businesses aren’t too concerned about the impact on business. The National Federation of Independent Business recently released its quadrennial report on the most pressing problems … Continue reading Just 7% of small-business owners say the child care crisis is a critical problem. Here’s why
AI is reshaping the core of marketing. Staying competitive now means reengineering strategy, structure and leadership—fast. Scott Hornstein on August 1, 2025 Let’s be clear – this is our choice. We can be proactive and take some risks, or not. This is the big bang theory: BANG. AI promises untold, unimaginable increases in efficiency … Continue reading AI’s big bang effect means marketing must evolve or die
August 02, 2025 In uncertain times purpose-driven brands have the winning edge BY Chris Fosdick Whether you’re sitting at your desk at work or shopping at the grocery store, you can feel it: the shared sense of uncertainty in the air. Economic indicators are shifting; tariffs have impacted trade flows, and experts predict the nation’s growth … Continue reading In uncertain times purpose-driven brands have the winning edge
Microsoft Bing Market Share Grows As Google’s Slightly Declines by Laurie Sullivan , Staff Writer, August 1, 2025 Marketers could see some champagne corks in bottles popping this weekend at the homes of Microsoft executives. We can attribute Microsoft’s gain and Google’s loss to artificial intelligence (AI), according to Microsoft Head of Search Jordi Ribas. … Continue reading Microsoft Bing Market Share Grows As Google’s Slightly Declines
Dashboards don’t build empathy. Customer immersion programs let executives learn real customer experiences that drive actionable insight. Annette Franz on August 1, 2025 In many organizations, decisions are made in boardrooms, far removed from the customer’s reality. Metrics are dissected. Dashboards are studied. Yet somehow, the real customer experience gets overlooked or misrepresented. That’s … Continue reading Customer immersion reveals what dashboards never will
August 01, 2025 Corporation for Public Broadcasting will close, putting public TV and radio at risk BY Taylor Hatmaker Federal funding cuts have claimed their latest victim. On Friday, the Corporation for Public Broadcasting announced that it will wind down operations in light of a fatal federal funding shortfall. The Trump administration asked for the targeted … Continue reading Corporation for Public Broadcasting will close, putting public TV and radio at risk
Trying to predict marketing outcomes with perfect clarity? That’s a losing game. Think like a statistician instead. Kathleen Schaub on August 1, 2025 Probabilities drive decisions. A company that’s 80% certain there’s a viable market for a new product will act very differently from one that’s only 20% certain. Still, probability can be hard … Continue reading Why good marketers think in probabilities, not certainties
