Evangelism feels heroic — but it’s burning your budget. Want GTM that compounds value, not waste? Learn the causal way. Mark Stouse on October 29, 2025 Every B2B GTM team loves to imagine itself as a band of evangelists — out in the market spreading belief, creating demand and converting the skeptical. It’s a … Continue reading Why GTM keeps selling to the least profitable people
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Peaky Blinders producer Banijay seals $5B deal to create gambling giant
Peaky Blinders producer Banijay seals $5B deal to create gambling giant Suswati Basu The producers of hit shows like The Peaky Blinders have put pen to paper on a £4 billion ($ 5.28 billion) gambling deal. Banijay Group (Banijay) is responsible for the Cillian Murphy-led gangster show, alongside other television brands like … Continue reading Peaky Blinders producer Banijay seals $5B deal to create gambling giant
Trump visits South Korea to advance trade talks and a $350 billion investment in the U.S.
October 29, 2025 Trump visits South Korea to advance trade talks and a $350 billion investment in the U.S.
OpenAI sued for trademark infringement over Sora’s ‘Cameo’ feature
OpenAI sued for trademark infringement over Sora’s ‘Cameo’ feature OpenAI used the name ‘in blatant disregard for the obvious confusion it would create,’ Cameo said. Steve Dent Wed, October 29, 2025 Steve Dent for Engadget When OpenAI launched its TikTok-like Sora app, a key feature was “Cameo” that allows people to add any likeness … Continue reading OpenAI sued for trademark infringement over Sora’s ‘Cameo’ feature
Adobe brings AI deeper into content workflows
Too much content, too little time? Adobe is bringing AI and agents to help scale your content workflows. Mike Pastore on October 28, 2025 Adobe is embedding generative AI and AI agents directly into content production workflows, the company announced today, aiming to streamline experience delivery through integrations with Amazon Ads, Google Marketing Platform, … Continue reading Adobe brings AI deeper into content workflows
Poker player accused of operating illicit brothel from Las Vegas neighborhood
Poker player accused of operating illicit brothel from Las Vegas neighborhood Graeme Hanna Bing Du, a highly-rated player on the poker circuit, has been accused of operating an alleged illicit brothel from a home in Las Vegas. She was arrested on October 27 by the Las Vegas Metropolitan Police Department (LVMPD) while … Continue reading Poker player accused of operating illicit brothel from Las Vegas neighborhood
Optimized Bidding Drives Programmatic Outcomes In McDonald’s Campaign
Optimized Bidding Drives Programmatic Outcomes In McDonald’s Campaign by Laurie Sullivan , Staff Writer, October 28, 2025 McDonald’s gained “substantial” performance based on industry benchmarks in a recent campaign through the recent integration of OpenX Technologies, an omnichannel supply-side platform, and Attain, which provides live purchase data. The integration enables advertisers to measure sales lift, … Continue reading Optimized Bidding Drives Programmatic Outcomes In McDonald’s Campaign
NBA memo issued to all teams details integrity concerns amid gambling scandal
NBA memo issued to all teams details integrity concerns amid gambling scandal Graeme Hanna The NBA has issued an urgent memo to all 30 teams stressing that “more can be done” to protect the integrity of the game, following the gambling scandal that has rocked the league. Miami Heat guard Terry Rozier, … Continue reading NBA memo issued to all teams details integrity concerns amid gambling scandal
Is there a penny shortage? What to know as Kroger starts asking customers to use exact change
October 28, 2025 Is there a penny shortage? What to know as Kroger starts asking customers to use exact change
You can’t automate brand voice, but you can train AI to respect it
AI won’t stay on brand unless you teach it how. Use DXPs and custom assistants to scale consistent, credible content without losing brand identity. Gene De Libero on October 27, 2025 Your marketing team is under pressure. You need content that converts leads and stays true to your brand. Digital experience platforms (DXPs) promise … Continue reading You can’t automate brand voice, but you can train AI to respect it