Andy Williams — April 28, 2017 — April 28, 2017 When we think about websites and our experiences while browsing them, our minds often drift toward a particular layout or even, in some cases, certain colors that make them memorable. In a lot of cases, we often forget about two other important factors in what … Continue reading Best Practices for Writing Website Copy and Choosing Imagery
Category Archives: Website Special Guidelines
The Importance of a Good Web Host
Sarah Wykes — April 28, 2017 Follow @mattersolutions— April 28, 2017 Are you building a new website for your business? Have you put much thought into your web host? This can often be an overlooked part of a new website. However, it can be one the most important decisions you will make when creating a … Continue reading The Importance of a Good Web Host
Website Compliance Requirements: Steps to a Smooth Process
Sandra Wrobel-Konior — April 15, 2017 Follow @sandricz— April 15, 2017 Running an online business and selling products or services online comes with some inevitable paperwork. The compliance process may take a few weeks, but when you prepare for it wisely, you can shorten it and avoid unnecessary mistakes. Online business owners need to ensure … Continue reading Website Compliance Requirements: Steps to a Smooth Process
The Case for Custom Websites — Part One: The Perils of Cheap Websites
Jon-Mikel Bailey — March 22, 2017 Follow @jonmikelbailey— March 22, 2017 When it comes to building websites today, you have three choices – rented, template, or custom. In this two part series I will outline the headaches often associated with cheap websites and the benefits of a custom web presence. Don’t worry, I plan to … Continue reading The Case for Custom Websites — Part One: The Perils of Cheap Websites
27 Places to Download Free Images for Websites and Blogs
Julie Chomiak — February 24, 2017 — February 24, 2017 Designing an inviting website and crafting an engaging blog is about the delicate balance between text and visuals. Gorgeous imagery, infographics, or vectors all give websites and blogs the extra “oomph” needed to turn a basic site into a stellar representation of your brand. Having … Continue reading 27 Places to Download Free Images for Websites and Blogs
5 Critical Reasons that Your Website Needs to Be HTTPS Enabled
Mark Simmons — February 15, 2017 Follow @mixeddigital— February 15, 2017 The concept of HTTPS has been an important one, and forward thinking businesses integrated it a long time ago. Because security is a factor that Google takes extremely seriously today, you can bet that’s it’s going to become even more important in the future … Continue reading 5 Critical Reasons that Your Website Needs to Be HTTPS Enabled
The Optimizer’s Guide to Web Accessibility
Shanelle Mullin — January 19, 2017 — January 19, 2017 What if you found out you are, at best, only optimizing your site for 81% of the people who might possibly visit it? Whether you’ve spent years perfecting your site’s usability or are just getting started, you’d want to know about that other 19%, right? … Continue reading The Optimizer’s Guide to Web Accessibility
5 Ways Website Localization Can Help Businesses Achieve Global Goals
Naman Nepal — January 14, 2017 Follow @bloggermonk— January 14, 2017 With an increasingly higher number of people joining the internet community, it has become an absolute necessity to build websites for a global audience in 2017 and beyond. However, many website owners still don’t realize the importance of website localization and aren’t doing it … Continue reading 5 Ways Website Localization Can Help Businesses Achieve Global Goals
6 Tips & Tricks to Lift CTR with Sitelink Extensions
Mark Simmons — January 11, 2017 Follow @mixeddigital— January 11, 2017 The CTR (click through rate) tells Google if you’re attracting clicks and the higher the CTR, the more consumers feel that your ad is relevant to them. Even more important to recognize is that Google places a lot of importance on relevancy. What this … Continue reading 6 Tips & Tricks to Lift CTR with Sitelink Extensions
The 9 Best 404 Error Pages We’ve Seen
Mary Lister — November 28, 2016 — November 28, 2016 Here at WordStream, our awesome website developer recently redesigned our 404-error page. It seems silly—why spend time on a page that we don’t want people to go to? —but we were all delighted to see the update. It is cute, endearing, and effectively redirects the … Continue reading The 9 Best 404 Error Pages We’ve Seen
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