Kasia PerzyńskaAugust 13, 2015 Behavioral factors are continually becoming more important for Google and this is the direction today’s SEO is heading. If you want to evaluate the quality of your traffic and check how people interact with your website, fortunately, there is a proper metric for you! It all begins with Google Analytics. Google … Continue reading What is Bounce Rate and How to Reduce It
Deborah SweeneyAugust 1, 2015 The elevator pitch has become a staple for any hopeful entrepreneur. It has traditionally taken hours of perfecting and memorizing, and still the entrepreneur often finds herself a nervous wreck before presenting. But having a set presentation isn’t the best way to show off your company. You need to keep the … Continue reading Why You Shouldn’t Memorize Your Elevator Pitch
Sarah GreesonbachJuly 24, 2015 Your website is a vital part of your inbound marketing strategy. When designed properly, your website works in tandem with your content marketing, email marketing, and social media marketing to drive traffic to your products and services. Information is power, especially when it comes to brainstorming ideas for improving your website … Continue reading How to Discover and Improve Your Website Rank
Eric HammisJuly 23, 2015 So we’ve discussed pretty heavily the importance of creating a mobile friendly website and how to create one that caters to your customers. From easy navigation to a responsive design, the idea behind a mobile friendly website is all about improving the user experience. But a few months back, Google decided … Continue reading Google Improves Page Ranking For Mobile Friendly Sites
Christopher Jan BenitezJuly 10, 2015 To dominate in search engines, you need to make sure that your site or blog pages are running in tip-top shape. This can be done by observing the best SEO practices, whether it’s on-page or off-page. However, with the glut of information available, it’s hard to determine which ones are … Continue reading 6 No-Fail Tips In Writing Content That Will Rank On Search Engines
Larry AltonJune 30, 2015 Everyone is asking the question: What does it take to get high rankings on search engines? The answer just might lie in looking at some of the highest-ranking websites on the web. Though many of their marketing tactics will not apply for gaining rankings as a small business, there are several … Continue reading 5 Things the Highest Ranking Websites Don’t Want You to Know
Kevin EberleMay 29, 2015 Your website plays so many different roles- a 24/7 salesman, a brand ambassador who tells your story around the clock, and a customer experience and service center, just to name a few. Small businesses and big brands alike have begun to realize how valuable these functions are to the customers who … Continue reading Is your Brand Allocating Enough Resources to Your Website?
Scott BarnettMay 28, 2015 A few months ago we wrote about online reviews and the fact that directory sites can add/remove your hard earned customer feedback without any consideration of how it affects your small business. Recently we’ve been focusing our attention to directory sites in general and the need for SMBs to keep their … Continue reading Whose Directory Sites Is It Anyway?
Richie ContartesiMay 15, 2015 Have you ever asked yourself, or been asked, “How do I rank on the first page of Google?” If you are an entrepreneur or a business owner, it’s a pretty safe bet that question has come up at least once or twice in. So, what’s the answer to the question, you … Continue reading How Do I Rank On The First Page Of Google?
Alex SchmelkinMay 14, 2015 And…boom. There it is. About an hour ago Mothership Amazon sent me an email announcing they had activated voice ordering for my Amazon Echo. It’s here, and perhaps a bit faster than I even imagined in my blog post from 2012 on the future of ecommerce. Back then the story went: … Continue reading Please, Alexa, I Want Some More (or “How So I Compete With Amazon?”)
