Eric StrongAugust 9, 2015 What is a Landing Page? For the intent of this article, the landing page is the place where visitors come when they view an advertisement you publish. Your ad could be a video, magazine ad, radio spot, tweet, email, or anything else you can think of. Where that advertisement directs people is … Continue reading How to Design a Sticky Landing Page
Tony AdragnaAugust 7, 2015 In your home, chances are there are several points people could enter your house from. These entry points include front doors, back doors, garage doors, windows, and so on. However, your guests probably enter your home from one point more times than all of the others combined. That’s how the homepage … Continue reading The Anatomy of a Great Homepage [Infographic]
Dani KostyraAugust 5, 2015 So what do you exactly stand to benefit from if you super personalize your digital marketing? According to CMO, personalized emails deliver six times higher transaction rates and in-house marketers who personalize their web experiences see on average a 19% uplift in sales. And Econsultancy’s research shows that post-purchase loyalty programs … Continue reading Your Guide To Super Personalizing Your Emails And Landing Pages!
Troy HollenbeckAugust 3, 2015 Getting ranked on Google’s search engine results pages (SERPs) is a zero sum game. If you can capture one of three top spots, or at least Page 1, your website is practically guaranteed to get a lot of visitors. If you are on any other page, most potential customers will never … Continue reading Land Your Web Page in the Three Top Spots in Google Results
Columnist Jordan Kretchmer has some insight on why users may be ditching your website — but luckily, he has some tips for what to do about it. Jordan Kretchmer on July 31, 2015 If you run the typical website, more than half of the people who visit leave in fewer than 15 seconds. If that’s … Continue reading Gone In 15 Seconds: The Top 3 Reasons People Leave Your Website
Brandon LeibowitzJuly 28, 2015 One might think that landing pages are annoying and useless, but just because you’re not fond of them it doesn’t mean they don’t work. As a matter of fact, landing pages work extremely well, and are considered a major factor in website performance, conversion and marketing in general. Don’t take my … Continue reading 25 Landing Page Optimization Tips For Any Business
Dani KostyraJuly 27, 2015 So, what does a successful landing page look like? I’ve put together my top tips for creating a landing page that will have maximum impact and get your campaigns converting. 1. Make sure it’s consistent with the source your click came from If someone is clicking through from a PPC ad, … Continue reading What Does a Successful Landing Page Look Like?
Marc GubertiJuly 25, 2015 Did you know that a landing page is one of the most important pages on a blog for making a strong income? Landing pages collect email addresses, and when lined up with the right technology, free prizes and a sequence of emails can automatically be delivered to your subscribers’ inboxes. Unfortunately, … Continue reading 6 Tactics To Promote Your Landing Page
Andrew McCauleyJuly 25, 2015 How many thank you pages do you see if you’ve spent some time signing up to lists or purchasing products online? A fair few, right? That makes thank you pages more than just a filler to say “thanks”, they actually could be some of your most prime online real estate… With … Continue reading How to Make Your Thank You Page an Upsell Page
Spencer PloesslJuly 25, 2015 Are you driving traffic to your website? My guess would be yes, but the real question is what are you doing with those visitors once they land on your homepage (or any page on your site for that matter)? Do you want them to arrive, poke around, soak up a few … Continue reading How To Optimize My Landing Pages
