Montina Portis — February 5, 2017 Follow @montinaportis— February 5, 2017 The reason that video is more persuasive than additional kinds of content is the brain will require emotional input in order to make decisions. Plus, no type of technology is better at conveying emotion than a video. Videos cater to the brain’s auditory and … Continue reading 5 Ways Companies Can Use Videos to Attract More Business
Al Gomez — November 18, 2016 — November 18, 2016 It’s not that far off to think about SEO in 2017. With the New Year almost upon us, it’s wise to start strategizing and analyzing current online marketing campaigns for the best results. So, what exactly is to be expected for SEO in the year … Continue reading Best Video Practices To Enhance Your SEO in 2017
Michael Peggs — November 11, 2016 Follow @MichaelPeggs— November 11, 2016 According to Syndacast, 74% of all internet traffic in 2017 will be video-based. This is a figure that continues to grow as mobile usage skyrockets and customers are looking for faster, more entertaining content to consume. If, right now, your website only features written … Continue reading How to Effectively Integrate Video Content Onto Your Website
by Jeremy WickAugust 19, 2016 It’s no big secret that video often improves conversion rates. And with Facebook, Twitter, and Instagram all making recent upgrades to their video capabilities, it may almost seem like a no-brainer to blast your next marketing video everywhere you can. Not so fast. Every platform is different and therefore no … Continue reading How to Optimize Video for Every Medium
by Dhariana Lozano Follow @DhariLoAugust 17, 2016 Live videos are taking over social media! The need to connect more quickly has given way to real – time live video streaming and sharing on many social media networks. Some networks and apps like Snapchat and Periscope were built on the idea of sharing videos live. But … Continue reading 3 Ways to Use Live Videos After They’ve Gone Live
by Salma Jafri July 29, 2016 Follow @salmajafriJuly 29, 2016 Video is HARD! The power of video, is of course, that it grabs attention immediately, engages the senses and presents information in a stimulating way. But here’s the thing: if you can’t make good videos, it’s probably better not to make videos at all. Shocker? … Continue reading 6 Tips to be More Personable on Video
by Claude Harrington June 1, 2016June 1, 2016 You’ve decided to move forward with whiteboard animation. That’s great! But before you do, it’s worth thinking a bit about how this uniquely powerful technique can best be utilized. So today, we’re going to explore five ways that you can maximize your animated whiteboard video… 1. Think … Continue reading 5 Tips to Help Maximize Your Animated Whiteboard Video
by Shanelle Mullin April 18, 2016April 18, 2016 You often read that most people prefer to watch a video than read text. How true is that statement, really? You’ve been hearing about video for years now, but it’s still relatively uncharted. Big brands are spending tens of thousands on videos that fall flat while a … Continue reading How to Optimize Videos for Conversions
