Category Archives: Video Marketing

Why You Shouldn’t Write Your Own Explainer Video Script – 3 Writing Myths Debunked

Eric StrongAugust 28, 2015 “The most important part of an explainer video isn’t the video…it’s the script” – Neil Patel of QuickSprout Let me start this post by stating that I don’t write explainer video scripts. I am not writing this to try to make writers look better. I am an artist who storyboards and illustrates … Continue reading Why You Shouldn’t Write Your Own Explainer Video Script – 3 Writing Myths Debunked

What is Video Content Consumption Analytics and What Can it Do For You?

Manish AroraAugust 21, 2015 As has been known for some time now, traditional, keyword based SEO (Search Engine Optimization) is dead and has given way to Content Marketing. Within Content, Video is the fastest growing segment and it accounts for more than three-quarters of the growth in data over the internet. This is the reason why brands … Continue reading What is Video Content Consumption Analytics and What Can it Do For You?

How Much Does Corporate Video Production Really Cost?

Edward GeorgeAugust 10, 2015 Have you ever considered corporate video production and then disregarded it due to feeling it is expensive and overpriced? Well, you’re not alone. Many business owners often share the common misconception that high quality video is very expensive. But it does not have to be; with recent advancements in video technology, … Continue reading How Much Does Corporate Video Production Really Cost?

Interactive Videos: Choose Your Own Engagement Rate

Jerry MelicharAugust 5, 2015 You already know you need video. You’ve likely committed a significant amount of your marketing budget to creating a steady stream of content and optimizing your YouTube channel in an effort to increase organic viewership. But here’s an important question to ask. Let’s say you’re getting decent impressions and views. How … Continue reading Interactive Videos: Choose Your Own Engagement Rate