Amanda Strouse — February 21, 2017 — February 21, 2017 Social media’s focus has been slowly morphing from images to video for a while now, with the uprising of video sharing sites like Vine (RIP) and Snapchat, the decade-long dominance of YouTube and recently, the development of Instagram Stories and Facebook Live. Not only are … Continue reading The Importance of Short Videos in 2017 to Grow Your Business
Mark Miller — February 6, 2017 Follow @MMtwopointfive— February 6, 2017 Build an elite team of video marketing masters. It’s probably cliche to call 2017 “The Year of Video.” After all, it’s been an annual platitude among marketers since even before YouTube was a household name. That said, some big things are happening in the … Continue reading 5 Key Components of the 2017 Video Marketing Dream Team
Olga Bedrina — January 30, 2017 Follow @animatron— January 30, 2017 Hubspot posted some recent statistics and predictions that should get small business marketers excited about using videos for small business marketing. For instance, videos will account for almost three-quarters of internet use in 2017. By 2019, video traffic will increase to about 80 percent … Continue reading 5 Effective Video Marketing Ideas for Small Businesses
Peter Liefer II — January 24, 2017 Follow @peter_liefer— January 24, 2017 Have you noticed that more and more companies are making use of videos to boost their business? In the online world of social media, people have proven they are a lot more responsive to moving images than still ones. Why else would we … Continue reading 4 Ways to Use Video Marketing to Grow Your Business
Duncan Shears — January 18, 2017 — January 18, 2017 So you want to make a video, but what is your business objective? This is where it all begins. This is the reason you’re doing the video and is what you want to achieve. Despite so often being overlooked, you simply CANNOT start building the … Continue reading Video Marketing or How to Make Your Video Make Business Sense
Ed Heil — January 16, 2017 — January 16, 2017 Congratulations! The boss says you’ve got the green light to begin producing video as part of your marketing strategy and the leadership team supports you 100%. All you have to do is put together a video marketing strategy that they will sign off on! It … Continue reading Essential Considerations for Your Video Marketing Plan
Jefri Yonata — January 13, 2017 — January 13, 2017 Marketers consider explainer videos, or any other video content, as stunners in the marketing universe. However, video content doesn’t bring miracles; it’s just another weapon in your marketing arsenal. This means that for it to actually improve your business, you have to apply the proper … Continue reading 3 Best Channels for Promoting Your Product Video for Maximum Results
Alex Birkett — January 10, 2017 — January 10, 2017 Session replays are a common conversion research technique. And they can provide a lot of value. Still, the process is amorphous. I haven’t seen a structured way to approach session recordings other than just sitting down to watch a bunch of them and inferring your … Continue reading A Better Way to Analyze Session Replay Videos
by P.J. Bednarski, Staff Writer @pjbtweet, December 28, 2016 I stopped at The Beer Man in Binghamton, NY a couple weeks ago. It has been there for 40 years, and today, unlike then, it has a huge selection of micro and foreign brews. I told a guy who worked there the owner must have … Continue reading In 2016, Video Got Really Personal
Rushal Patel — December 31, 2016 Follow @patelrushal— December 31, 2016 Have you recently hovered over a smartphone and chuckled at an adorable viral video with a friend or colleague? Did you recently share a video on your social media page that had some powerful political talking points? There’s just something about a funny or … Continue reading Why Video Marketing Will Dominate In 2017?
