Arik Hanson December 5, 2021 As we quickly near the end of 2021 (where did this year go?!?!), many of us will start the planning process for 2022. And, given the changes in: consumer behaviors, platforms and content, social media marketers would be wise to take this chance to truly evaluate their strategies and approaches. … Continue reading Time to Rethink Social Strategy for 2022: Leads, Sales Can’t Be Our Only Goal
Category Archives: Social Strategy
How Corporate Social Responsibility Can Help Your Business
Kaitlyn Hammond — March 9, 2017 — March 9, 2017 Corporate social responsibility (CSR) is a strategy many small and mid-size business owners should embrace for two reasons: to help society and to help their own image. There are many causes you can choose to support, such as saving the rainforest, helping refugees, or contributing … Continue reading How Corporate Social Responsibility Can Help Your Business
Paid Social Strategy 101: Facebook Ads
by Denise Chan June 24, 2016 Follow @denisechan26June 24, 2016 Facebook is the largest social media network in most major markets, both when it comes to organic user engagement and the average paid social strategy. It’s the leader in social referral traffic and social commerce, driving 85% of all social commerce orders. The average American … Continue reading Paid Social Strategy 101: Facebook Ads
A 4-Step Social Media Strategy That Can Work For Anyone
Sherman StandberryOctober 8, 2015 Want a social media strategy that will help you in your career or launch a business? One of the main benefits of social media is to establishing trust and credibility amongst your target audience. If people perceive your product or service to be useful and trust your brand, they are more … Continue reading A 4-Step Social Media Strategy That Can Work For Anyone
4 Steps to Creating an Effective Social Media Strategy
Annie BustosOctober 2, 2015 The social media revolution, which has been sweeping the world since the middle of the last decade has slowly been transforming the way businesses and customers interact. Combined, the number of users of the Big Six social networks (Facebook, Twitter, LinkedIn, Instagram, Google+, and Pinterest) exceeds 2.4 billion people. The largest … Continue reading 4 Steps to Creating an Effective Social Media Strategy
Three Social Selling Mistakes You’re Probably Making
Bob WoodsSeptember 28, 2015 When it comes to talking about what I do, one of my biggest problems is having the tendency to “data dump,” or give way too much information about my company and its services. What’s more, I do it way too soon… often, before the people to whom I’m speaking are even qualified … Continue reading Three Social Selling Mistakes You’re Probably Making
5 Reasons to Create a Social Media Strategy
Katie LeimkuehlerSeptember 25, 2015 Social media, while new and constantly ever changing, when done right can pay off in big ways. It’s not enough to throw up a Facebook page and expect people to magically find you—the social media masters of the world know the way to rise above the masses is to have a … Continue reading 5 Reasons to Create a Social Media Strategy
Winning Strategies for Being Social
Personal Branding BlogSeptember 13, 2015 Conversation and writing are two key communication connectors that will either influence a negative or positive response. Striving to influence positively will ultimately lead to increased sales. Negative Conversation Example Twice during a twenty-minute conversation, I was stopped mid-sentence to be told I was going back on what was previously … Continue reading Winning Strategies for Being Social
How To Create A Successful Social Media Strategy
by Sheena Mathieson July 14th, 2015 Many small businesses often make the mistake of not investing in the proficient social media management teams and their services, including social media strategies, simply because they feel it is unnecessary. More often than not, the problem also revolves around tight budgeting and uncertainty with the idea of … Continue reading How To Create A Successful Social Media Strategy
Behind The Scenes: The Many Facets Of Social Strategy
Maddy OsmanJuly 3, 2015 For many people, the idea of social media management inspires images of quickly churning out haphazard posts and hoping for the best. Perhaps they already hold stigmas about traditional forms of marketing and view social media as another pointless piece to the word-spreading puzzle. Or maybe they get nervous every time … Continue reading Behind The Scenes: The Many Facets Of Social Strategy
Random Posts on Social Strategy
CFTC issues no-action letters to four prediction markets
How to Make Video Marketing Work for Your SEO Strategy
How cool-girl brand Ganni made sustainable style a $700 million business
How to Overcome Two of the Most Common Online Payment Issues
How to Add Someone to a LinkedIn Conversation
Make The Most Of Site Analytics With These Tools
4 Tools For Creating Facebook Video Ads
How to Turn Clients and Customers Into Repeat Business
Building an AI mindset: Time to identify and develop skill sets now
