Sally FalkowApril 1, 2015 The 2015 PRESSfeed/SNCR Media Trends report shows that almost 100 percent of companies – large and small – are using some form of social media marketing. The problem is, not all of them are doing it right. LACK OF STRATEGY Probably the biggest, and most costly, mistake is to just jump … Continue reading Social Media Mistakes
Laura DonovanApril 1, 2015 Because she totally “gets” Internet Trolls, and really none of us has the patience for these people. We know you are wrong, she knows you are wrong and deep down you really do know you are wrong. Because she knows Social Media is never dull. There is always something going on … Continue reading 10 Reasons Violet Crawley From Downton Abbey Should Manage Social Media
Orun BhuiyanApril 1, 2015 Google made an important innovation back in 2007: it mixed various types of search results together, delivering content on search engine results pages (SERPs) beyond mere websites and web pages. Under the new model images, products, videos, news and local businesses would appear within regular Google SERPs, so long as those … Continue reading Tables: The Newest Addition to Google’s Universal Search
Ben DonkorMarch 31, 2015 How engaging were our brand’s Tweets last year? How did the blog perform compared to the previous year? What worked, what didn’t work, and why? These are just some of the questions that reporting can help you answer to plan ahead: budget, strategy, tools, acquisitions – you name it. So, how … Continue reading Marketing: Using Reports To Tell The Story Of Your Social Media Performance
Bridget WillardMarch 30, 2015 Voice. What is voice? You’re just tweeting, why do you need a voice? By no means is this key one of the first you’ll need in your social media keychain. Voice is something that develops over time. This week at Buffer Chat we talked about finding your voice. Q3: What advice … Continue reading Keys To Being Social: Voice
Zach HellerMarch 30, 2015 Welcome to the latest edition of our new weekly blog series, Market To Mondays. Each week, we will introduce you to a new group of people you should market to. We’ll tell you who they are, why you should market to them, and how you might get started. Last week’s group … Continue reading Market To Mondays: Social Media Followers
Bryan GlanzMarch 28, 2015 We saw a trend of big name content sites disabling their comments in 2014 and I am jumping on the bandwagon in 2015. (I am not the only one.) There is a long list of “why’s” that led me down the turning off my comments path, but I will just go … Continue reading Turning OFF Comments Is The New Black
Steve HammMarch 27, 2015 A common misconception regarding social media marketing is that search engine optimization (SEO) plays no role in the practice. In this blog we’ll explain how the two are linked and what you can do to turn this into an opportunity. Google has its eyes on all your online marketing efforts. Whether you update … Continue reading How Social Media Improves Your SEO
Patrick McFaddenMarch 27, 2015 Today I’m going to tell you like it is on a topic that may not be popular in some social media circles, but it’s a message that small and midsize business leadership have no choice but to confront. Get out your pencil and paper. Go ahead; I’ll wait. Ready? You’ll want … Continue reading 7 Non-Negotiable Steps For Social Media Marketing Success
Julia BlakeMarch 26, 2015 Social media sharing and subscribing buttons are often done badly and it leads to little or no sharing. On a social web that is a traffic disaster waiting to happen. Why does this happen? The designer wants it to look good. So they will place the social buttons in strange places … Continue reading 7 Questions You Need To Ask When Adding Social Media Buttons To Your Blog
