Laura DonovanJuly 17, 2015 47% of Small Businesses don’t actively use Social Media 25% of Small Businesses have no future plans to use Social Media 53% of Small Businesses that do use Social Media plan to devote more time and money to their Social Marketing Research firm Clutch polled small businesses of varying sizes to … Continue reading Many Small Businesses Still Not Using Social Media
Category Archives: Social Media Utilization
4 Easy Tips to Help Your Business Succeed on Social Media
Gail OliverJuly 17, 2015 Social media is all about interaction. So, if you are a business on social media here are four easy ways to make sure you are maximizing your presence there and reaching more customers: Respond to Comments – On Facebook, Instagram and Twitter you can reply to comments on your posts, photos, … Continue reading 4 Easy Tips to Help Your Business Succeed on Social Media
How To Use Social Media To Drive Offline Interactions
Charlene OldhamJuly 16, 2015 It’s a safe assumption that if you are reading this blog, you’re using social media in some way to grow your business. Maybe you’re building a brand for your website or sharing inspiration to engage your community online. But what if you are creating an event offline? Can social media help … Continue reading How To Use Social Media To Drive Offline Interactions
T-Mobile’s (Sometimes) Sarcastic Social Media Presence Pays Off Again
Tim AlanJuly 16, 2015 Adding 2.1 million subscribers in Q2 of this year, mobile provider T-Mobile now counts nearly 60 million customers among its ranks. Since 2013, the company has added nearly 15 million new customers, and is within a stone’s throw of surpassing Sprint to become the third-largest provider in the United States (currently, … Continue reading T-Mobile’s (Sometimes) Sarcastic Social Media Presence Pays Off Again
Which Social Media Platforms Are the Best?
Suzanne HoenigJuly 15, 2015 Which colors of the rainbow are the best? Based on what?The best at what?Blue’s a good light for coming out of TVs screens late at night. And for country songs about eyes and the Montana skies.Red’s a good light for districts of ill-repute. Also, sunsets, roses, and clown noses.Green is best … Continue reading Which Social Media Platforms Are the Best?
What is Social Proof?
Zach HellerJuly 15, 2015 What is social proof and why does it matter for your business? To explain, let’s look at two examples. Let’s say there are two, nearly identical companies that make and ship nutritious, homemade granola bars. To set themselves apart in such a crowded market, both champion their unique ingredients, freshness, and … Continue reading What is Social Proof?
16 Reasons Your Google AdWords Campaign Didn’t Work (And How to Fix it!)
Have you tried, unsuccessfully, to advertise your business online using Google AdWords? Perhaps you ended the relationship too abruptly. It may have been a case of: it wasn’t AdWords, it was you. As a small business owner you’ve probably heard about the benefits of advertising using Google’s pay-per-click advertising platform AdWords. AdWords can be extremely … Continue reading 16 Reasons Your Google AdWords Campaign Didn’t Work (And How to Fix it!)
Elite MSPs: Priorities, Performance, Perspective, Pay and Progress
Len AprilJuly 13, 2015 Sometimes the more things change, the more they stay the same In a recent article, we opened by looking at the similarities between today’s talent and those raised during the 1970s, a period colloquially referred to as the Decade of Change. Four decades ago, as today, society witnessed a massive rollout … Continue reading Elite MSPs: Priorities, Performance, Perspective, Pay and Progress
Three Major Social Media Screwups This Summer
Justin WongJuly 13, 2015 Has the heat gotten to everyone? There have been quite a few high-profile social media blunders by people who should really know better by now. Not to kick these celebrities and businesses when they’re down, but it’s important for all of us to understand how it can just take one momentary … Continue reading Three Major Social Media Screwups This Summer
Social Media Comment Trolls And How To Deal With Them
Bill WebsterJuly 13, 2015 Social media has become a prolific marketing tool and one of the benefits you can enjoy is a frequent personal interaction. A recent article, 5 Ways to Handle Comment Trolls on Social Media by John Brandon observes that while you enjoy the benefits of this tool, there’s a possibility for abuse … Continue reading Social Media Comment Trolls And How To Deal With Them