Sasha ZinevychAugust 25, 2015 There is so much to do in mobile app marketing but to achieve the best results and boost your app sales, you need to concentrate on only two or three digital channels. The first step in choosing the right social media network is to analyze your target audience and try to … Continue reading Social Media Works for Mobile App Marketing. See How.
John DoyleAugust 23, 2015 “I just want to talk with you for a minute about your fascination with 20th century communications tactics.” The last time I hitchhiked, I got picked up by a cop who ended up racing me back to my apartment at burglary-in-progress speed—with the sirens blasting and the lights a-flashing—because there really was … Continue reading The Hitchhiker’s Guide to the Galaxy of Social Media Myths
VerticalResponseAugust 21, 2015 So you want to define a social media strategy for your business? The place to start is with a full understanding of the most widely-used social platforms, their unique purpose, and whether or not your business will be able to reach its target audience. Facebook, Twitter and Pinterest all trend highly with small … Continue reading Social Media & Your Business: Choosing the Best Platform
Kevin DolanAugust 20, 2015 I’ve spent the past 5 years talking to digital marketers, social strategy teams, media buyers and community managers and one thing that still remains very top of mind is “ What is the ROI of Social Media?” It is no longer a question for big brands- they need to have a … Continue reading The Currency of Social Media Insights: 4 Things You Need to Know
Govind AgarwalAugust 20, 2015 Social media has taken the internet world by storm. Businesses of all sizes make use of various online platforms to build strong networks. However, many users still get stuck while creating content on social platforms. Just as any place has its own rules or trends, your posts are more likely to … Continue reading 8 Effective Ways To Get More Shares On Social Media Without Galling Readers
Alicia KanAugust 20, 2015 Is there a right way and a wrong way of conducting blogger outreach? I prefer to think that there are right ways and then there are better ways. Customized blogger outreach campaigns, when done strategically, can lead to greater brand awareness, higher web traffic and increased sales as this e-commerce case study shows. Challenge Jerky … Continue reading Best Practices in Blogger Outreach: The Jerky Dynasty Case Study
Preetam KaushikAugust 19, 2015 It feels good to be in the Ivy League, doesn’t it? And it feels even good to be the top olive in one of them universities, right? Just as the early bird gets the worm, sites that are up there in the first few ranks, get the customers. The search ranking … Continue reading Do Search Engines Really Play Hard To Get?
Miguel ConnerAugust 17, 2015 There is no shortage of content on the mental and emotional hazards of social media, all readily found in…uh…social media. Yet this dark cloud is getting darker by recent studies, supported by qSample’s own finding. It’s casting a larger shadow over a medium that once was believed as the great democratizer … Continue reading The Dark Side of Social Media Just Got Darker
Julia McCoyAugust 14, 2015 Nofollow is a tool that was introduced in 2005 by Google’s Matt Cutts and Blogger’s Jason Shellen. The idea was that the tag could be used for the purpose of decreasing spam on blogs by instructing search engines that a hyperlink would have no bearing or affect on the ranking of … Continue reading Why You Don’t Have to Nofollow Good Links In Your Content
Mark SchaeferAugust 14, 2015 A friend of mine recently posted a provocative question on Facebook. He had received less-than-stellar books to review from people he knew well. This was the dilemma he posted: “So if I’m honest, I look like an ass and alienate my friends but serve those looking to me for my opinion. … Continue reading Is it Better to Be Honest or Nice on the Social Web?
