by Suzanne Hoenig May 26, 2016 Follow @SMHoenigMay 26, 2016 Whereas Facebook and LinkedIn each merited their own series of posts, we will now turn our attention to Tumblr, Pinterest, and Instagram. For our purposes as small business owners, local and online merchants, one-man-bands, and other bootstrappers, let’s lump these three together as the “visual … Continue reading 2016 Social Media Series: Everybody Just Calm Down
by Cam Secore May 25, 2016 Follow @camsecoreMay 25, 2016 Everyone wants to get noticed. And everyone wants attention. Well, why are we trying the same old, tired techniques? When you’re trying to gain media attention it’s important to standout. If you’re exactly like everyone else, why would anyone care to cover you? Find your … Continue reading 49 Surprising Tips for Getting Attention in Mass Media
by Colleen McKenna May 24, 2016 “It’s overwhelming.” “I can do all this social stuff like they ask and never actually sell anything or I can talk to my customers.” “How do I fit it all in? LinkedIn sounds like a full-time job.” “I am private; I don’t want to be out there.” “I have … Continue reading 5 Ways to Conquer Your Sales Team’s Social Reluctance
by Katerina Petropoulou May 24, 2016 Follow @kat_petropoulouMay 24, 2016 Social media is a magical place. But just like Alice in Wonderland, this magical world has certain challenges in store for social media managers. How do you juggle different tasks during the day? How do you cope with new tools and platforms popping up everyday … Continue reading How To Survive Social Media Noise Like A Boss
by Maria Peagler May 24, 2016 Follow @sm_onlineclassMay 24, 2016 You’re ready to write your next social media post . . . . . . but how do you tailor it to take advantage of each social network’s unique features & capabilities? That’s what you’ll learn in this post. We’re keeping it simple, using a … Continue reading Same Content on Different Social Networks — 8 Social Media Posts You Can Totally Copy
by Darnelle O’Brien May 23, 2016 Follow @thekissagencyMay 23, 2016 With tight budgets and increasing competition, for small businesses, any investment is a considered one. But if you’re business isn’t currently leveraging the power of social media, you’re missing out on big opportunity. While social media is not the golden ticket to unlimited sales (nor … Continue reading Social media: A Question Of When, Not Why.
by Kate Rose May 22, 2016 Follow @rosemcgroryMay 22, 2016 There’s no let up: the “10 ways to get 20,000 Instagram followers” articles are replacing the same ones for Twitter, advocating similar techniques. A whole new batch of small business owners and marketers are being instructed in the magic arts of marketing domination via social … Continue reading A Reminder: Social Media is Not a “Marketing Tool”!
by Laura Cole May 22, 2016May 22, 2016 Ah, social media. Arguably the greatest and most revolutionary tool in contemporary marketing, it has the potential to make or break your business while also minimising your spend on promotional campaigns. The social platform can also serve as the glue that binds an integrated marketing campaign together, … Continue reading Learning Social Etiquette: How to Craft the Perfect Message on Facebook, Twitter and LinkedIn
by Brent Pohlman May 22, 2016 Follow @brentpohlmanMay 22, 2016 It is all About Experience! Social media is, what it is, social talk using different media to get that message to someone. It is great for getting information in front of people in a quick and efficient manner. The issue I have is people continue … Continue reading I Don’t Care About Social Media. I Want a Much Better Experience
by Al Gomez May 20, 2016May 20, 2016 There’s no doubt that local SEO is and will play an important role in digital marketing for years to come. The problem is NOT that most businesses don’t want to acknowledge its value – it’s that most don’t know where to start. That, along with budgetary constraints … Continue reading 6 Local SEO Strategies for Your Niche Business That You Can Try Today
