by Justin Wilson June 14, 2016 Follow @Jus_WilsonJune 14, 2016 There is an awful lot written about social media. In one article, it is the savior of the planet, in another, it is the start of the demise of mankind. Regardless of your point of view (probably somewhere in between these two I guess), there … Continue reading 5 Social Media Myths Debunked
by Dhariana Lozano June 13, 2016 Follow @DhariLoJune 13, 2016 Sometimes after you finally find the perfect image, spend time to edit it just right, then… well nothing, because you’ve drawn a blank about your caption! It can be really easy to get stuck when its time to write your messaging. Stare blankly at your … Continue reading 6 Ideas for Creating Your Next Social Media Caption
by Angela Hausman, PhD June 13, 2016 Follow @MarketingLetterJune 13, 2016 Clients are sometimes surprised to discover my recommendations for how often you should post to social media. They fear they’ll be viewed as spam by their followers. What they’re not realizing is that any single post reaches a small fraction of your audience, regardless … Continue reading How Often You Should Post to Social Media?
by Chris Horton June 9, 2016 Follow @chrshortonJune 9, 2016 Is social media social? What at first blush might seem like a highly ironic and utterly absurd question has a surprisingly firm grounding in reality, at least in today’s existing digital marketing reality. When you take a moment to stop and think about it, much … Continue reading Is It Time To Ditch The Term “Social”?
by Sam Bojarski June 5, 2016June 5, 2016 Social media became an integral part of daily life at the end of the last decade. Today, the majority of Facebook and Twitter users who say these networks are a reliable source of news is evidence that social media has become even more ingrained in the fabric … Continue reading How Are Journalists Engaging Audiences on Social?
by Roee Ganot June 4, 2016June 4, 2016 Trying to keep up with the latest social media network can feel like a game of whack-a-mole. As soon as the next big thing is introduced, it seems to be old news. It’s like buying a new computer — as soon as you leave the store, it … Continue reading Which Social Media Network Should You Focus On?
by Dhariana Lozano June 4, 2016 Follow @DhariLoJune 4, 2016 Organic reach has definitely declined greatly over the years, and with new brands popping up every day reach could continue to decline. But don’t freak out! That doesn’t mean you can’t improve your own organic reach and get the most interaction from your audience. Increased … Continue reading Increase Your Organic Reach on Instagram, Facebook, Twitter & More!
by Sahail Ashraf May 27, 2016 Follow @TalcontentMay 27, 2016 There’s a famous film, a recent one, called Ex Machina. In it, a man meets an AI robot that looks suspiciously real and starts to form a relationship with him. The idea is that AI truly works if we cannot tell the difference. Want to … Continue reading The Beginner’s Guide To Social Media Chat Bots
by Donna Papacosta May 26, 2016 Do you need a social media audit to reach your goals? Bravo for you and your organization if you’re using social media. But do you know if it’s working? When was the last time you sat down to review your efforts and your results? Probably a while. Take a … Continue reading Do You Need a Social Media Audit?
by Carol Stephen May 26, 2016 Follow @Carol_StephenMay 26, 2016 Five Quick Ways to Boost Your Social Media Listening People are always complaining about the amount of noise there is on social media. Clients want to know how to cut through the tremendous ruckus and hear the good stuff. Here are some surefire ways to … Continue reading 5 Quick Ways to Boost Your Social Media Listening
