Category Archives: Social Media Utilization

Does Business Use of Social Media Do More Harm Than Good?

Graham Jones — April 28, 2017 Follow @grahamjones— April 28, 2017 You cannot move for advice on using social media. Almost everywhere you look these days someone (probably me) is sharing information about the power of social media, particularly for businesses – such as the Top 10 Social Media Tools. You can find case histories … Continue reading Does Business Use of Social Media Do More Harm Than Good?

Keeping Up with Social Media: How to be Number One Like a Kardashian/Jenner

Natalie Petersen — April 27, 2017 — April 27, 2017 Kendall, Kim and Kylie are all at the top of the social media game. [buzzfuss] © 123RF.comWhether you love them or hate them, it is hard to find someone who doesn’t have an opinion about the Kardashian and Jenner family. I, for instance, love them. … Continue reading Keeping Up with Social Media: How to be Number One Like a Kardashian/Jenner

Snap Out of It: Social Media is Coming for Your TV (DD)

ZOG Digital — April 21, 2017 Follow @zogdigital— April 21, 2017 Publishers face an interesting road ahead as Snapchat Discover enters the We Make Original Content, Too! Hunger Games. There’ve been vocal skeptics, but the platform is pushing forward. Discover launched in January 2015, and has since been a home for daily magazine editions from … Continue reading Snap Out of It: Social Media is Coming for Your TV (DD)

Social Media Employee Advocacy is the Heartbeat of Your Company

Mindi Rosser — April 17, 2017 Follow @MindiRRosser— April 17, 2017 Employee advocacy is the heartbeat of your company. Wait. Why are we talking about heartbeats and business? Does a company even have a heartbeat? For too many companies, their goal is to keep employees happy enough to keep that money flowing in. But that’s … Continue reading Social Media Employee Advocacy is the Heartbeat of Your Company

2 Solid Reasons Why Text Analytics Can Amp Up Your Social Listening Game

David Richeson — April 21, 2017 Follow @dricheson— April 21, 2017 Opinion: With a text-based analytics mindset, you can free yourself from the optimization hamster wheel Sigmund Freud once wrote, “Dreams are the royal road to the unconscious.” If he were alive today, he might say the same of our social media posts. Through language, … Continue reading 2 Solid Reasons Why Text Analytics Can Amp Up Your Social Listening Game

What’s Worth Posting? Try These 7 Plug & Play Social Media Posts

Brooke B. Sellas — April 19, 2017 Follow @madSMscientist— April 19, 2017 Many businesses just don’t know what to post, so we’ve got the skinny on what’s good, plus 7 plug-and-play social media posts for your business. When you aren’t sure what to post, bookmark this little go to with social media posts that are … Continue reading What’s Worth Posting? Try These 7 Plug & Play Social Media Posts