By Kim George, Published November 12, 2014 On average, there are more than 144.8 billion emails sent every day. Wowza! It’s no secret email remains one of the preferred methods of communication – especially for business owners. Yet, of the 144.8 billion emails sent per day, sadly an estimated 69% of email recipients report email … Continue reading 9 Email Subject Lines that Command Attention
by Laurie Sullivan, November 12, 2014 Search engine optimization professionals need to start thinking about how search technology will navigate devices linked into the Internet of Things. It’s not easy when for the past 20 years professionals have focused solely on pages and advertising serving up on engines and Web sites. The future of search … Continue reading IoT Calling On Search Engine Optimizers To Optimize Smart Devices
By Tim Ash, Published November 11, 2014 Social media is kind of a wild card for a lot of marketers. For a segment of the marketing population, it’s something that’s too big to be ignored, but too unwieldy to tie to the bottom line. Very few companies can pull off the hard sale on social … Continue reading 5 Critical Steps For Converting On Social Media
By Maria Peagler, Published November 9, 2014 You’re going to thank me for this . . . . I’m going to show you how to exponentially multiply your visibility, leads, revenue and profit in your business using the Pareto principle: that 20% of your effort that leads to 80% of your results. As a small … Continue reading How To Execute The 80/20 Of Your Social Media Marketing
By Brian Honigman, Published November 9, 2014 Syndication is a term that originates in broadcast television. The idea behind syndication was that if a network had a show that was successful and had broad appeal, then the network could still generate revenue after their show had run its course by licensing the rights out … Continue reading The Ultimate Guide To Content Syndication: More Content In Less Time
By Susan Gilbert, Published November 9, 2014 Trust is the most important factor when forging new business relationships online. Having the right connections for your personal brand is a start, but it’s how you nurture those relationships that counts so that people know and trust you. How can your brand interact with influencers in a … Continue reading Interacting With Social Influencers Creates Awareness For Your Brand
By Ryan Estis, Published November 8, 2014 I had four sales meetings in one day recently. At the end of the day, I spent some time reflecting on how — and why — my sales strategy has completely changed over time. The traditional sales approach that that helped me succeed for years looked something like … Continue reading This Is What Happened When I Completely Changed My Approach to Sales
By Dan Fogarty, Published November 8, 201 Politicians, used car salesmen, cold callers. What do they all have in common? Well, they’re the butt of lots of joke, and most people will do almost anything to avoid interacting with them. See, more often than not, the value they claim to deliver never comes to fruition—not … Continue reading Why Content Is A Cold Caller’s Best Buddy [Infographic]
By Justin Wong, Published November 8, 2014 A landing page should be the centerpiece of your online marketing strategy. A landing page is a special webpage used to encourage people to take an action. Landing pages can be used for almost anything, including selling a new e-book, getting people to sign up for your … Continue reading Three Ways To Make Your Landing Page Stand Out
By Nischala Murthy Kaushik, Published November 8, 2014 As a marketing professional, creating and executing integrated social strategies for business is a core part of my work responsibilities, and hence I am always looking for latest, interesting, insightful and comprehensive content on Social Media data. I came across one recently, and found it worthy of … Continue reading Social Media In 2014 : Facts, Figures And Findings
