By Carolyn Cohn, Published October 9, 2014 If you own a business, you are in a position of having to market your brand to some extent. You may be heavily involved with the marketing or you may be less involved. However, either way, you must market in several ways, including marketing for mobile devices. You … Continue reading Making Your Social Mobile Strategy Sing
Category Archives: Social Media Marketing
Kenyan Twitter from A to Z: everything you need to know about ‘Kitter’
By Michelle Atagana: Managing Ed. Oct 07 2014 Last year the newly launched Nendo Ventures release its report on the Kenyan social media landscape. The report highlighted 15 key trends that is shaping and informing the Kenyan social media landscape. It also provided some insights into how Kenyans behave on social and their consumption … Continue reading Kenyan Twitter from A to Z: everything you need to know about ‘Kitter’
5 Ways to Fall into Instagram Marketing
Instagram. Everyone loves it. It’s one of the world’s most popular social media platforms, because it focuses on visual content. In fact, 90% of the information transmitted to the brain is visual—and visuals are processed 60,000X faster in the brain than text. It’s no wonder why there are more than 75 million active daily users … Continue reading 5 Ways to Fall into Instagram Marketing
Social Media And TV – So Happy Together
If I were to concoct a theme for the upcoming newfronts and upfronts – those annual showcases of the (alleged) best video of next season – it would be this: “Social Media and TV – They’re Better Together.” I know, I know, that’s probably far more hype than any of us can stomach on a … Continue reading Social Media And TV – So Happy Together
Monitoring social media for market intelligence: beyond getting started
In a post I wrote more than a year ago, I explained that one of the core values of social media is to monitor the conversations on the social web for market intelligence. The information that you find can be very valuable because it will provide you with discoveries and insights that will help you … Continue reading Monitoring social media for market intelligence: beyond getting started
Email Marketing Vs Social Media
Email Marketing and Social Media seem to always be going head to head these days. I am here to argue that you shouldn’t look at the two as competing forces, but as partners for a common goal. Email marketing and social media both have seen great growth in the past few years, and they can … Continue reading Email Marketing Vs Social Media
The 4 Cs of Boosting SMB Sales with Social Media Marketing
OK. The title’s a mouthful. But hey, sometimes you need to be specific. The key concept in social media marketing is often given short shrift or overlooked entirely by SMBs. This is usually because, unlike the big fish at the enterprise level, the marketing budget may be small and the social marketing lead is probably … Continue reading The 4 Cs of Boosting SMB Sales with Social Media Marketing
Do Facebook Marketing in Effective Way
Why should you incorporated Facebook in your marketing strategy? Secondly, the most big lineament of Facebook ad announcement is that, you can select to train a meet of grouping at a really peculiar destruct. In another words, compared to the days where you put your ads to prayer media and “comedian” that someone instrument … Continue reading Do Facebook Marketing in Effective Way
Optimize Your Social Media Marketing
In the day and age of social media marketing, does marketing stop at making friends on Face book, having hundreds of Twitter followers and more hundreds liking your company page? Well, research has shown that having a Face book page has benefited all the companies because they have acquired many a clients and customers via … Continue reading Optimize Your Social Media Marketing
Strategic Marketing Social Media List
Attention span is getting shorter and as an internet marketer, we must constantly raise awareness of the products, services and businesses. Social marketing makes this much easier. But with increasing competition, social networks are also congested as a result of which raises the question – How can we make our voices heard in the din? … Continue reading Strategic Marketing Social Media List