Personal Branding Blog November 26, 2014 Connecting with influential professionals in your industry can be extremely beneficial for your career. Not only will you have the opportunity to learn about their expertise, but also you will have the chance to get yourself noticed by an influential professional in your field. Influencers can help you grow … Continue reading 5 Tips for Networking with Influencers
Category Archives: Social Media Marketing
Mistakes to Avoid When Networking
Personal Branding Blog November 26, 2014 Everybody agrees that networking plays a crucial part in our careers whether it is for finding a new job or a new client or just passing and sharing knowledge. However, not everybody is doing it right. If you want to network successfully and get noticed by the person … Continue reading Mistakes to Avoid When Networking
Livefyre Launches Livefyre Studio To Help Marketers Repurpose Social Content
Continuing to move beyond its roots as a comment platform, the company is offering an enterprise level aggregation and publishing tool. Martin Beck on November 21, 2014 Livefyre today announced the launch of a new content aggregation and publishing tool for websites, mobile apps and other digital marketing. Called Livefyre Studio, the new product puts … Continue reading Livefyre Launches Livefyre Studio To Help Marketers Repurpose Social Content
Social Media Content vs Interaction
The Social Mediator November 15, 2014 “Content is king” is the age-old phrase when it comes to social media marketing and I’m sure it was coined by a marketing whizz. The truth is that social media content provides the foundation of a thriving social presence but that can only go so far, especially if you’re … Continue reading Social Media Content vs Interaction
How To Do Twitter Advertising – Part 2: Targeting
by Victoria Hoffman November 5th, 2014 Welcome back to my brief Introduction to Twitter Advertising! In case you missed it: In this three-part series, Ill be walking you through three of the most important questions to consider before you get started with advertising on Twitter: 1. What is your objective? 2. Who is your … Continue reading How To Do Twitter Advertising – Part 2: Targeting
Beyond ‘the customer is always right’: understanding the social shopper
By Mike Saunders, November 05, 2014 The consumer has always been right, but now they are so informed by their peers that they are savvier than ever when it comes to choosing between products, services, and brands. A few years ago, ‘social’ meant Facebook pages and Twitter profiles; today, it’s about involving … Continue reading Beyond ‘the customer is always right’: understanding the social shopper
How to Make Your Visual Content Stand Out On Social Media
by Pooja Lohana October 29th, 2014 You’ve seen it with your own eyes. Social is going Visual Social and it’s about time you started creating and sharing some cool visuals for your brand or clients. It’s natural for humans to immediately pay attention to visuals. When blogging first became popular, people posted longish posts of … Continue reading How to Make Your Visual Content Stand Out On Social Media
Game Changer? Imagine A Twitter Where You Followed Interests Rather Than User Accounts
Like other major social media sites, the content on Twitter that you see is mostly based on those you follow. But what if you threw out the follower model for an interest-based one? Danny Sullivan on October 27 If you’ve ever signed someone up for a new Twitter account, one of the challenges a new … Continue reading Game Changer? Imagine A Twitter Where You Followed Interests Rather Than User Accounts
Privacy and Lead Generation – You Are Never Alone
By Lawrence Anderson, Published October 26, 2014 When it comes to looking forward to new technology, a debate about liberty and personal privacy will never be far behind. You know it just really amazes me how often the same articles raise up the same new future innovations. All the while, they carry the dark prophetic … Continue reading Privacy and Lead Generation – You Are Never Alone
Don’t Like Twitter’s Recommended Tweets? Too Bad, They’re Here To Stay
Twitter says the experiment yielded “user enjoyment,” so they made it permanent. By Peter Wade A few months ago, Twitter started experimenting with inserting recommended tweets into users’ timelines whether they follow the tweeter or not. Like it or not, Twitter announced this morning that the practice is now permanent. In a Friday-morning blog … Continue reading Don’t Like Twitter’s Recommended Tweets? Too Bad, They’re Here To Stay