by Graham Jones January 27, 2016 Follow @grahamjonesJanuary 27, 2016 Social media stress is not unknown. We all get a little concerned about things we see on social networks. Several studies have shown a series of psychological issues that can arise from using social networks. These range from simple matters such as envy and fear … Continue reading Can Social Media Cause Post-Traumatic Stress?
Zoe WaldronSeptember 29, 2015 Each social platform has its own unique benefits, setbacks, and primary users. Integrating campaigns and content across social platforms helps fill in those gaps with features of another platform, all while helping your brand reach the widest market possible. Planning an Instagram campaign soon? Tie those images in with a Pinterest … Continue reading Mastering Integrated Social Media Campaigns
Warren KnightSeptember 7, 2015 I have just reached a milestone on Twitter; 20,000 followers. This has taken years of hard work, connecting online and building a social media community that want to listen to what I have to say, making me a thought leader in my industry. Social media is such a powerful marketing platform … Continue reading 10 Top Tips to Building Your Social Media Community
Are you in the throes of planning a social media campaign? Columnist Sonny Ganguly details four key components that will expand your social reach and improve your bottom line. Sonny Ganguly on September 4, 2015 As social media continues to grow as a proven marketing strategy, the marketing industry has seen an increase in clever … Continue reading 4 Components Of The Best Social Media Campaigns
Rebecca GibsonAugust 15, 2015 Summer is a great time for brands to launch creative initiatives. Without the frenzy of Black Friday or holiday season, summer is the perfect down time to produce compelling social media campaigns. This summer we’ve seen some great concepts from brands and communities around the world. Here are some social media … Continue reading 5 Stand Out Social Media Campaigns Of Summer 2015
Joao RomaoAugust 10, 2015 Expanding your marketing efforts to new national markets is an exciting and critical moment for your brand. Do it properly and your company’s revenue can sky-rocket by tapping into massive audiences previously off-limits – but do it on the hoof and your international brand will most likely be strangled in its … Continue reading How To Localize Social Media Campaigns
Taylor TomitaAugust 4, 2015 Social media makes us lazy. We think it is a quick fix to our lacklustre marketing efforts – but it’s not. Throw a few tweets out, blast some connections on LinkedIn and like a few Facebook pages. That’s all it takes right? There is a fundamental problem with the way we … Continue reading Why Did Your Last Social Media Marketing Campaign Fail?
