Dennis van der Heijden — July 24, 2019 — July 24, 2019 How do CRO professionals run experiments in 2019? We analyzed 28,304 experiments, picked randomly from our Convert.com customers. This post shares some of our top observations and a few takeaways about: When CROs choose to stop tests; Which types of experiments are most … Continue reading 5 Things We Learned from Analyzing 28,304 Experiments
Cas Johnson-Villalobos — June 26, 2019 — June 26, 2019 Search engine optimization, or SEO, gets so much attention – and for good reason. It sets successful blogs and websites apart from unsuccessful ones. For businesses, getting traffic via search engines is imperative to marketing: it drives sales and brand awareness. If you’re new to … Continue reading Everything You Need to Know About Search Engine Optimization
Patty Hilger — June 14, 2019 — June 14, 2019 As an HR professional, do any of these statements sound familiar? “I know compliance with laws like FMLA is important, but I’m not 100% certain my team is aware of all the regulations.” “We have so many different systems and processes that sometimes I’m overwhelmed. … Continue reading 4 Things You Can Do With a PEO That You Can’t Do Alone
Taylor Gordon — May 6, 2019 — May 6, 2019 Bru-nO / Pixabay People want to see results. Building up a sample portfolio can help you close deals without as much discussion if you can produce the results they need. Getting clients doesn’t have to be like pulling teeth. You need to show that you’re … Continue reading How to Build Your Sample Portfolio
Jay Chapel — March 22, 2019 Follow @parkmycloudjay — March 22, 2019 Taking control of your cloud finance is now more important than ever and there is no room for wasted spend. More organizations are shifting to cloud-based infrastructures – according to forecasting done by Gartner last year, the worldwide public cloud revenue is expected … Continue reading Top Cloud Finance Questions from CFOs
Don Dalrymple — March 13, 2019 Follow @dondalrymple — March 13, 2019 Photo by fotografierende on Pexels.com The romantic idea of creating something innovative and new can get us sidetracked quickly in entrepreneurship. There are 28 million small businesses in the United States as of this writing. You are competing with all those businesses, minds … Continue reading Don’t Be Original
Supriya Sachdeva — February 7, 2019 Follow @SachdevaSupriya — February 7, 2019 As a digital content marketer, my biggest challenge is to write SEO content which ranks in search engines and appeals people too. And I’m not the only one trying to strike that balance. SEO marketers think so much on behalf of search engines … Continue reading Who’s Your Audience – People or Search Engines?
Annette Franz — January 14, 2019 Follow @annettefranz — January 14, 2019 Sleeping (not dead!) horse image courtesy of Pixabay I challenge you think about things differently in 2019. What got us here won’t get us there, right? I recently came across The Tribal Wisdom of the Dakota Indians, a 1999 article in the Guardian, … Continue reading Resurrecting the Dead Horse Theory
Meg Manke — December 11, 2018 Follow @meg_manke — December 11, 2018 PublicCo / Pixabay As leaders we like to think we’re brave enough to take on most any challenge. And really, we are, but do we approach change with our blinders on? Sure, we know we’re open to new ideas when we aren’t? I’d … Continue reading Are You Brave Enough?
Annette Franz — November 28, 2018 Follow @annettefranz — November 28, 2018 Did you know that journey maps are more than a tool? I’ve written previously about 11 myths and mistakes about journey mapping: 5 Myths of Journey Mapping6 Bonus Myths of Journey Mapping I should add one more myth, which is really the umbrella … Continue reading 6 Steps From Journey Maps to Outcomes
