Building a small business brand has its challenges. But by avoiding these simple (but unfortunately common) brand mistakes, you will save your business from brand failure. Do I know you? Not knowing who you are marketing to is a BIG no-no. It’s vital that you are specific with the types of customers you’re going after. … Continue reading 2 Common Small Business Brand Traps to Avoid
Category Archives: Sales Guide
5 Practices To Implement For A Smarter Sales Process
Personally or professionally, and especially in sales, sometimes it’s not just about working harder, but about working smarter. You need strategies and solutions that make your work more effective – and not just ideas that require you put more time on the clock. With so much at stake in the sales process – such as … Continue reading 5 Practices To Implement For A Smarter Sales Process
Definitive Proof that Great Customer Service Pays Off
Listen up, companies. It pays to invest in great customer service. How do we know? Using SurveyMonkey Audience, we asked more than 400 Americans if a company’s reputation for excellent customer service affects whether or not they’ll buy from them. And it turns out a whopping 72% of customers say they’re “very” or “extremely” likely … Continue reading Definitive Proof that Great Customer Service Pays Off
A 5-Step Recipe to Snag Subscribers’ Attention
We’ve created a recipe of sorts, so the next time you sit down to whip up a batch of sweet emails you’ll have all the ingredients you need to grab readers’ attention. 1. Create a killer subject line from scratch When you bake chocolate chip cookies your whole house smells great, right? That smell grab’s … Continue reading A 5-Step Recipe to Snag Subscribers’ Attention
Best Christmas And New Year Deals And Sales For Online Shoppers
Couponsforzipcodes.com lists latest up-to-date deals, coupons and special offers on a wide range of products from hundreds of merchants where you can find everything under a single interface at best discount prices. So, start shopping for the best New Year deals from now for a big saving. Here are some secret tips from couponsforzipcodes.com for … Continue reading Best Christmas And New Year Deals And Sales For Online Shoppers
The Truth About Sales Presenting
Far too often a generic sales presentation is the be-all and end-all for a busy sales team. A single presentation is supposed to work in any situation for any audience. But, let’s face it…does this really work? How can one sales presentation do the heavy lifting for every situation and every customer? It must work … Continue reading The Truth About Sales Presenting
Just Another Sales Pitch? You Decide
An article I recently read about the hotel reservations business caused me to think about how we communicate. The article talked about a “new” service that offered a really great rate for a hotel room on the Internet. However, in order to get that really great rate, you had to pick up the phone, call … Continue reading Just Another Sales Pitch? You Decide
Closing More Sales in a Down Economy
Great closers get sales no matter the economic situation they or their company faces. Top closers continue to excel even in the current market down turn. In this article I will explore characteristics of great closers and how they use them to turn up sales in the current market. Top closers use several key characteristics … Continue reading Closing More Sales in a Down Economy
Improve Business with Better Sales
Gone are the days of fairy tales and magic, of witches and princes, and of places where wishes came true. Today one has to think, plan and work to get things done. In the highly competitive scenario like ours nothing is guaranteed, and more so when it involves people. Retaining and getting 100 percent out … Continue reading Improve Business with Better Sales
The Trends of Black Friday
By tradition Thanksgiving Day has always been considered a day for enjoying friends and family, counting your blessings, and reading the newspapers to find the best deal is al of the retail stores on what has become to be known as Black Friday which is the day after Thanksgiving. Basically the plan is to eat … Continue reading The Trends of Black Friday