The growth of the Internet of Things is bringing marketers unprecedented opportunities, says columnist Kevin Lindsay. But he warns it also increases the likelihood of getting it wrong. Kevin Lindsay on August 24, 2015 Let me set the scene: It’s 6:30 p.m. on a Tuesday night. I’m home, my wife’s home, my kids are home. … Continue reading Stop The Interruptions! Marketing In The Age Of The Always-On Consumer
Kevin LawrenceAugust 24, 2015 The Peter Principle, a premise determined by Laurence J Peter – is that anything that works will be used in progressively more challenging applications until it fails. This is ‘the Generalised Peter Principle.’ Based on observation of human behaviour, it was determined that there is normally the temptation to use what … Continue reading Human Performance (And Productivity), the Peter Principle and Hierarchiology
Chris WardenAugust 24, 2015 Three months ago, a young tech startup in San Antonio began mining data to improve their marketing efforts, products and services. The fruits of their labor – a rag-tag collection of reports and documents – lay strewn across their desks and laptops. They thought all the answers were right there, everything … Continue reading Stop Being a Victim of Analysis Paralysis – Just Do It
Keith GriffisAugust 23, 2015 Most of us on Facebook spend a lot of time interacting, but when we post things on our Facebook wall about our business it’s like crickets. Post a picture of your baby are your dog and you get 30 to 50 likes. So basically everyone on your Facebook friends list is … Continue reading 3 Tips to Rock the Hell out of Your Facebook Timeline and Turn Yourself Into a Social Media Maven
Michael CooperAugust 22, 2015 We live in a world of constant pressure and unrealistic expectations. The super heroes of our youth and the heroes in the media today have warped our sense of what is realistic and what is humanly possible. While it’s sometimes difficult for us to admit that we’re human, many people I … Continue reading Do You Suffer From Super Hero Syndrome?
Jen Phillips AprilAugust 21, 2015 Have you ever said that? I have a surprising number of conversations with business people that start out that way. Maybe you’re one of them. Recently I was reading CJ Hayden’s book Get Clients Now! I like to pick up a book like this at least once a year. I … Continue reading I Know WHAT to Do…I Just Don’t Do It
Christine MarinoAugust 21, 2015 That first day on the job… has the potential to be an employee’s best or worst day on the job. It’s the same for you as an employer. You’ve spent nearly a month or more searching for the right candidate and using a lot of time and money to find them. … Continue reading Be Welcoming to Improve New Hire Productivity
Justin StofferahnAugust 19, 2015 You can only stare at spreadsheets or Word documents so long before your eyes become blurry, numbers and words run together, and you lose the ability to focus. It’s not just you. It happens to everyone and, when it does, it’s your brain telling you that you need a break. So … Continue reading It’s Not Slacking: Watching Videos at Work Makes You More Productive
Personal Branding BlogAugust 18, 2015 This is something you do not want to hear. It’s the opposite of human nature. It is anti-happiness. The only thing good about it? It’s the truth about productivity. The ultimate productivity hack is sticking to a very boring routine. A life filled – at least for a short time … Continue reading The Ultimate Productivity Hack
Victoria VessellaAugust 17, 2015 Modern businesses are more complex than ever before. With various technologies and communication channels exploding on the scene at an exponential rate, it can be difficult for organizational leaders to decide which practices will best suit their business’s needs. Companies who employ remote field employees should consider implementing a Field Activity … Continue reading Using Field Management Software to Achieve Simplicity
