Category Archives: Marketing Mistakes

Stop making the same mistakes: Preventing a ‘Groundhog Day’ scenario

Are your marketing campaigns tired and predictable? Contributor Mike Sands discusses ways to advance customer relationships to create better marketing and outcomes. Mike Sands on February 7, 2018   I start my day exactly the same way every day: I get up early, have a little breakfast and scan my daily newsfeed while listening to … Continue reading Stop making the same mistakes: Preventing a ‘Groundhog Day’ scenario

What Marketers Can Learn From the Viral HuffPost Piece on Millennials’ Financial Future

Carolee Bennett — January 19, 2018 Follow @medialogic — January 19, 2018 When the Huffington Post article on “why Millennials are facing the scariest financial future of any generation since the Great Depression” first came out, it quickly made the rounds both on social media and at the “watercooler” here in the office. The reason? … Continue reading What Marketers Can Learn From the Viral HuffPost Piece on Millennials’ Financial Future

The Epic Marketing Fail I Just Experienced (and How to Avoid Making the Same Mistake)

Mark Miller — April 2, 2017 Follow @MMtwopointfive— April 2, 2017 Earlier this month I received what has to be one of the single worst marketing emails I’ve ever seen in my professional career. It was like a train wreck: one long, rolling chain of marketing disasters that had me fixated until I could scroll … Continue reading The Epic Marketing Fail I Just Experienced (and How to Avoid Making the Same Mistake)

5 Massive Marketing Mistakes Business Owners Make (& How To Easily Fix Them)

By Derric Haynie  August 26th, 2016 I get it… you know you are leaving money on the tableYou’re busy. Your business is your priority. You don’t have time for this useless “social media strategy” or hot new digital marketing tool. But you know you are leaving money on the table. Don’t you? And lot’s of … Continue reading 5 Massive Marketing Mistakes Business Owners Make (& How To Easily Fix Them)