Category Archives: Facebook Advertisement

3 Strategies for Scaling Your Facebook Ad Campaign

by Scott Fenstermaker February 19, 2016February 19, 2016 Hey Big Spender One of the great strengths of advertising on Facebook is its wide array of audience targeting options. If you can’t convert leads cost-effectively through interest and behavioral targeting, you can create many kinds of custom and lookalike audiences and try that. For example, if … Continue reading 3 Strategies for Scaling Your Facebook Ad Campaign

How To Make A Killer First Impression On Your Facebook Page

by Sahail Ashraf February 4, 2016 Follow @TalcontentFebruary 4, 2016 Facebook has been adored by brands for years now, and there is a good reason for this. It can bring in massive engagement and introduce your brand to new customers and clients. With Facebook being the incredibly huge, swaggering social media behemoth (but with a … Continue reading How To Make A Killer First Impression On Your Facebook Page

The Most Common Facebook Advertising Mistakes

by David Reimherr February 3, 2016 Follow @DavidReimherrFebruary 3, 2016 I recently had the pleasure of sitting down with Facebook Advertising guru Jon Loomer, and picking his brain on some of the most common advertising mistakes made on Facebook. In this podcast, we talked about some of the mistakes Jon himself made early on- like … Continue reading The Most Common Facebook Advertising Mistakes

7 Reasons Why Facebook’s React Native is the Future of Hybrid App Development

by Carey Wodehouse February 2, 2016February 2, 2016 In the world of mobile app development, we’re always looking for shorter development cycles, quicker time to deployment, and better app performance. With two operating systems dominating the landscape, businesses creating mobile apps often face a compromise: apps that provide a better user experience, or apps that … Continue reading 7 Reasons Why Facebook’s React Native is the Future of Hybrid App Development

Study Shows 6.3% Lift In Mobile Search Clicks From Facebook Ad Exposure

by Katherine Buchholz January 31, 2016January 31, 2016 31A recent study from Facebook IQ looks at a meta-analysis of 23 conversion lift studies in the US last year. The conclusion? Mobile-heavy Facebook campaigns made mobile search work harder – 6.3% harder, in fact. The results are further proof of how mobile continues to create an … Continue reading Study Shows 6.3% Lift In Mobile Search Clicks From Facebook Ad Exposure

A Step-By-Step Guide to Creating an App Acquisition Campaign Using Facebook Ads

by Justina Perro January 29, 2016January 29, 2016 Launching your app can be both exciting and extremely stressful. Given the amount of time (and money) you’ve spent developing it, you want to make sure it’s a success. And the first step to app success is earning users. That’s where Facebook can help. With its highly … Continue reading A Step-By-Step Guide to Creating an App Acquisition Campaign Using Facebook Ads

Paid Facebook Video Advertising – An Introduction

by Andre W. Klein January 27, 2016 Follow @akleines2January 27, 2016 Facebook.com is known as the greatest Social Media Site ever. It dominates Social Media with its presence. Hence, Facebook.com is considered to be one of the most powerful online advertising power tools. Facebook has created an absolutely amazing advertising platform specially design for businesses, … Continue reading Paid Facebook Video Advertising – An Introduction