Kevin George — July 26, 2017 Follow @imkevin_monk — July 26, 2017 The evolution of email marketing has happened on a fast track and marketers are battling hard to keep their subscribers engaged in their emails. Boring and monotonous emails do not grab people’s attention anymore. With waves of emails flooding the customers’ inbox and … Continue reading Typography in Emails: Revamp your Campaigns with Attractive Text Styling [Infographic]
Greg Cawood — July 26, 2017 Follow @iqnection — July 26, 2017 TeroVesalainen / Pixabay The last time we talked about email marketing, we threw out a pretty big number: 2.5 billion, or the number of people around the world using email. Here’s another big number: 4300% That’s the average return on investment businesses see … Continue reading What Are The Best B2B Email Marketing Practices?
James Glover — July 19, 2017 Follow @coherentpath — July 19, 2017 Pexels / Pixabay Weight Watchers tops the U.S. News & World Report ranking of best diets each year and with good reason: the program promotes a balanced diet that lets the person eat whatever they want, when they want, within reason. Unlike many … Continue reading What Good Email Marketing and Weight Watchers Have in Common
Larisa Bedgood — July 14, 2017 Follow @www.twitter.com/V12Data — July 14, 2017 Email Marketing Report: Optimizing Performance in 2017 Email still reigns supreme as the top channel marketers are utilizing this year. In fact, according to a new study by True Influence, marketers are twenty times more interested in email than mobile. Online video marketing … Continue reading Email Marketing Report: Optimizing Performance in 2017
Kevin George — July 12, 2017 Follow @imkevin_monk — July 12, 2017 Email marketing has evolved over the years, thanks to the advent of mobile devices and more and more email clients. Subscribers’ inboxes are packed with emails and to STAND OUT in the crowd is a challenge for email marketers. Getting the customers’ attention … Continue reading Take Interactivity to the Next Level with Kinetic Email Design
John Nemo — July 12, 2017 Follow @JohnNemoPR — July 12, 2017 NYT Bestselling Author and top Marketing Consultant Chris Brogan reveals his unusual (and wildly effective) approach to email marketing. When it comes to email marketing, Chris Brogan literally owns a day of the week. The New York Times bestselling author, keynote speaker and … Continue reading How a Top Consultant for Google, Disney and IBM Uses Email Marketing (Hint: It’s Not What You Think)
Darnelle O’Brien — June 22, 2017 Follow @thekissagency— June 22, 2017 Emails help foster a lasting relationship, keep your brand front of mind and help you drive sales. It’s not just any email though, like all marketing tools, it should be integrated with all of your social platforms to complement and strengthen your overall marketing … Continue reading 5 Simple Email Tactics to Increase Sales
ROI Means Email Beats Social And Paid Search Every Time by Sean Hargrave , Staff Writer, June 21, 2017 Every now and then someone presents data that just stops you in your tracks, and today that is exactly what a list of statistics around various digital marketing channels has done for me. The list reads … Continue reading ROI Means Email Beats Social And Paid Search Every Time
Kevin George — June 20, 2017 Follow @imkevin_monk — June 20, 2017 Have you ever skimmed your emails and got that “déjà vu” kind of a feeling because most of them look ‘almost’ similar? Check out these emails: Don’t they bear striking resemblances and emit a sense of monotony? Sections separated by spacers & stacked … Continue reading Reusable Template or One-off Email Templates? Take Your Pick!
Jeff Coveney — June 21, 2017 Follow @RevEngineMarket — June 21, 2017 One word…BORING. We are marketers that want to talk about marketing results and revenue impact. Who wants to talk about email policies and data governance? That’s a fast way to get the crowd yawning at the quarterly executive meeting. The key is to … Continue reading 6 Reasons Why You Need a Mailing and Data Governance Policy
