Daniel HristovJune 26, 2015 EBay is known as the largest online marketplace and millions of people from all over the world use it to get rid of unnecessary things around the house or make a decent living as online retailers. While many rely on offering useful items people will most definitely need, there are some … Continue reading Top 10 Weirdest Items Sold On eBay
Category Archives: eCommerce
7 Features All Mid-Level eCommerce Sellers Need
Joel HouseJune 25, 2015 Mid-level eCommerce has now come of age with thousands of online sellers grossing 7-figures a year through their online stores. So its only natural that software platforms are starting to up their game to cash in on this new segment of the eCommerce market place. Magento, Shopify and Big Commerce are … Continue reading 7 Features All Mid-Level eCommerce Sellers Need
The Barter Banter of e-Commerce Branding
Jeremy JusekJune 20, 2015 A niche brand may seem counter-intuitive to business owners, and technology is partly to blame for this kind of thinking. If the internet is all inclusive, why shouldn’t your business appeal to everyone surfing it? The truth is that people from varying demographics, looking for the same product in the same … Continue reading The Barter Banter of e-Commerce Branding
Scare Story: The Death of “Independent” eCommerce
John W HayesJune 19, 2015 No, this is not another article predicting the demise of email marketing. It’s way bigger than that. The future of eCommerce itself is looking pretty shaky, and we should all be afraid. Of course, eCommerce isn’t going away anytime soon – it’s just not going the way many independent online … Continue reading Scare Story: The Death of “Independent” eCommerce
Scoping Out the Competition (While Avoiding Jail Time)
Tori SabourinJune 18, 2015 Brands large and small have competitors they’d like to out-sell, out-promote and out-perform. But as much as you’d like to poke around the competition and see what they’re up to, it’s not always ethical. The St. Louis Cardinals are the latest (but certainly not the last) organization to get caught snooping … Continue reading Scoping Out the Competition (While Avoiding Jail Time)
5 Ways to Optimize Your eCommerce Website Design
Ashley Taylor AndersonJune 13, 2015 If you work for an eCommerce company, your website is hands down your most important digital property. Not only does it serve as the key hub for consumer engagement and education, but it’s also the conversion engine that keeps your sales machine chugging along. Website design is always important, but … Continue reading 5 Ways to Optimize Your eCommerce Website Design
Borderless E-Commerce: Enter New Markets With Ease
Are looming costs and lack of local knowledge stopping you from international e-commerce expansion? Columnist Adam Weiss explains why affiliate marketing may be your answer. Adam Weiss on June 12, 2015 It’s no secret that global e-commerce is growing rapidly. Current e-commerce statistics state that 40 percent of worldwide Internet users have bought products online, which amounts … Continue reading Borderless E-Commerce: Enter New Markets With Ease
6 Ways to Execute an Ecommerce Video Strategy to Increase Your Sales
Brad JeffersonJune 7, 2015 Video is an integral part of an effective ecommerce marketing strategy. Not only does it lead to higher average order value (AOV) and increased conversions, but a recent study conducted by Animoto revealed that 4x as many consumers would rather watch a video about a product than read about it. Additionally, … Continue reading 6 Ways to Execute an Ecommerce Video Strategy to Increase Your Sales
How Real-Time Data Collection Can Improve Your Bottom Line
Victoria VessellaJune 6, 2015 Data is as equally-weighted a strategic corporate resource as capital, seeing that our economy has shifted from one of industry to one of information. Having an efficient data collection system in place is vital for the survival and growth of any business. Employees should have the ability to gather data about … Continue reading How Real-Time Data Collection Can Improve Your Bottom Line
Making the Case for Social Commerce
Juliet CarnoyJune 3, 2015 What is Social Commerce? There’s a lot of buzz and conversation around how to best derive value from social media. With social commerce, brands can create significant and measurable return on investment from their customers’ social engagement. To put it simply, social commerce is an online marketing model that helps brands … Continue reading Making the Case for Social Commerce
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